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Vanessa Vaile

Education and the social Web: Connective learning and the commercial imperative - 0 views

  • I argue that commercial social networks are much less about circulating knowledge than they are about connecting users (“eyeballs”) with advertisers
  • not the autonomous individual learner, but collective corporate interests that occupy the centre of these network
  • business model restricts their information design in ways that detract from learner control and educational use
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  • Just as commercialism has rendered television beyond the reach of education, commercial pressures threaten to seriously limit the potential of the social Web for education and learning.
  • Web 2.0 and online social networking have been the subject of sustained and lively interest among practitioners and promoters of educational technology
  • what is seen as the radical potential of these services
  • Social networking is so central to these new versions of education that a new “connectivist” theory of learning has come to be closely associated with them
  • a theory in which “knowing” itself is seen to be “defined by connections” making “learning primarily a network forming process”
  • described in terms of the liberation of learners from traditional constraints, as allowing them go beyond the classroom, to network “with peers worldwide,” and ultimately, to “take control of their own learning”
  • These visions are above all associated with the “personal learning environment
  • The personal learning environment is envisioned as a set of applications and services — to a large extent, logos and brands — organized around a single user, according to his or her learning and informational preferences and needs.
  • Through these services, the user is to be connected with teachers, mentors and other learners
  • some advocates of these approaches to learning have been raising concerns about the commercial nature of many of these services.
  • “You are not Facebook’s customer. You are the product that they sell to their real customers — advertisers. Forget this at your peril”
  • “This simple reality underlies almost all considerations having to do with these tools,
  • To use these tools is to reinforce, however indirectly, the ‘advertised life,’
  • The question is whether there is a role for higher education to promote ‘safe spaces’ free of this influence.”
  • the business model of commercial social networks is based on advertising, assisted by the data collection, as well as powerful tracking and analysis capabilities.
  • powerful surveillance functions
  • theories of media ideology and hegemony developed some time ago by Raymond Williams and Todd Gitlin
  • constraints presented by commercialized forms and contents rendered educational television a failure decades ago
  • similar structural issues threaten to sharply limit the potential of much newer social media for education and learning
  • Facebook, Google and other Web 2.0 and social networking services are making enormous sums right now from the users and advertisers they attract, and they are in aggressive competition to do this more efficiently
  • The absence of references to advertising (and also to tracking and analysis) in many discussions of the personal learning environments is surprising given the proliferation of logos and brands of commercial services
  • Because advertising is the raison d’être of services like Google and Facebook, it also provides the basis for the design, organization and maintenance of all of these other services and functions.
  • This way of understanding advertising and Web 2.0 draws on critiques of television (and the role of advertising in it) that were articulated decades ago.
  • the goal of these media organizations, he says, is to sell a product, and the product that “the networks sell is the attention of audiences; their primary market is the advertisers themselves”
  • One thing that is different today is that there is no one monolithic audience that forms a generic product to sell to advertisers.
  • An obvious objection to be raised at this point is that Facebook or Google, unlike television, do not have significant control over the content that is used to assemble audiences for advertisers
  • users have a clear choice regarding the kinds of content that they wish to view and disseminate
  • complex and subtle but very effective ways in which advertisers’ interests shape online social contexts.
  • Raymond Williams’ 1974 critique, Television: Technology and cultural form.
  • Williams’ text requires only minor revision to speak to the situation of commercial Web services today:
  • whether there is a role for higher education to promote ‘safe spaces’ free of this influence.”
  • Williams is making the point that the relationship between content and advertising is subtle and insidious, and that it is slightly different in the case of content “made for TV” than for its non–commercial counterpart.
  • “a dominant cultural form;”
  • what is important for the similarly non–commercial content of the social Web is informational design, architecture, and algorithm.
  • operation in otherwise non–commercial programming is registered in terms of sequence, rhythm and flow
  • Users of Facebook are sure to have been struck by the numerous and varied ways in which it cultivates gregarity and interaction, the way in which it relentlessly structures and supports sociality and connection
  • It is common to observe that the term “friend” itself is emptied of meaning by this incessant use and quantification;
  • Facebook exemplifies a way of generating and circulating information that encourages the expansion of interconnections between users
  • The controversy arises from the possible addition of a corresponding “Dislike” button.
  • lowers the psychological barrier to connecting with commercial entities
  • Gregarious behaviour is rewarded on Facebook
  • approval of a resource will draw ever more attention to it.
  • To provide the option of expressing dislike for a brand like Coca–Cola or to disapprove of a newspaper report or an article like this one is contrary to Facebook’s business interests
  • The dynamics here are rather reminiscent of what television of a bygone era had to offer: In both cases, you can either watch (i.e., “Like”) the products and lifestyles being showcased, or simply walk away.
  • “Like buttons” similar to many other connective features of social networks, “are about connection; Dislike buttons are about division.”
  • Similarly, other services will also systematically exclude possibilities for the expression of dissent and difference.
  • Despite the current prominence of social–psychological and connectivist theories, it is easy to make the case that learning is just as much about division as it is about connection.
  • In fact, the consistent pattern of suppressing division, negativity and interpersonal dissent that is central to the business model of social networking services runs counter to some of the most common models and recommendations for online student interaction and engagement.
  • Opportunities for social selectivity, discretion, privacy and detachment are an important precondition for the acts of disclosure and mutual critique, falsification and validation central to these models
  • selectivity and discretion — the “safe spaces” hoped for by Lamb and Groom — are rendered structurally impossible in convivial, commercially–contoured environments
  • Knowledge is not exclusively embodied in ever growing networks of connection and affiliation, and it does not just occur through building and traversing these proliferating nodes and links
  • Education is clearly a social process, but it is probably much closer to an ongoing discussion or debate than an extended feast or celebration with an ever-expanding network of friends.
  • advertising, tracking and analysis functions of commercial social media present, as Raymond Williams says, “a formula of communication, an intrinsic setting of priorities”
  • It only remains to be seen whether this dynamic renders commercial social networking services as fully unsupportive of educational ends as commercial television has long been.
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    In recent years, new socially‏oriented Web technologies have been portrayed as placing the learner at the centre of networks of knowledge and expertise, potentially leading to new forms of learning and education. In this paper, I argue that commercial social networks are much less about circulating knowledge than they are about connecting users ("eyeballs") with advertisers; it is not the autonomous individual learner, but collective corporate interests that occupy the centre of these networks. Looking first at Facebook, Twitter, Digg and similar services, I argue their business model restricts their information design in ways that detract from learner control and educational use. I also argue more generally that the predominant "culture" and corresponding types of content on services like those provided Google similarly privileges advertising interests at the expense of users. Just as commercialism has rendered television beyond the reach of education, commercial pressures threaten to seriously limit the potential of the social Web for education and learning.
Vanessa Vaile

Perspectives on Tag Clouds for supporting reflection in Self-organised Learning - 1 views

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    paper on tagging, clouds, reflective learning Abstract: Tags are popular for organising information in social software based on the personal views of the participants on the information. Tags provide valuable attention meta-data on a person's interests because the participants actively relate resources to concepts by using tags. This paper analyses three designs for tag-clouds that are integrated in the ReScope framework for reflection support. ReScope provides a widget for visualising personal tag-clouds of the tags that were used with social bookmarking services. The presented designs focus on processing and representing attention meta-data on the levels of recency, of collaboration, and of social connectedness from the perspective of situated learning. The present paper analyses how the designs are related to the underlying presumptions for supporting reflection using the different representations of attention meta-data.
TESOL CALL-IS

Sugata Mitra: Build a School in the Cloud | Video on TED.com - 0 views

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    The creator of Hole in the Wall: The Future of Learning: can it be a school in the cloud. This 22+ min. talk is inspiring for those who love technology and futurist thinking. He aks for help in designing the "School in the Cloud, a learning lab in India, where children can explore and learn from each other -- using resources and mentoring from the cloud." Are we still creating for a machine that no longer exists? On anecdote about the Hole in the Wall: The children said that the machine used only English, so they had to teach themselves English to use it -- very casually.
TESOL CALL-IS

Learning Never Stops: Free Map Tools - Use maps in cool and unique ways - 0 views

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    Sounds like a good place for many different kinds of content- and project-based learning. "Free Map Tools is an online resource that allows you to utilize maps in really cool and interesting ways. With this site you can find the distance between two points, by land and air. You are able to calculate the area of a region on a map. It allows you to determine how far you can travel while walking, riding a bike, or driving a car for a designated amount of travel time. It will even tell you where you would end up if you tunneled through the earth. Free Map Tools is a very cool website that has applications for social studies, science , and math teachers."
Vanessa Vaile

The Ning Thing.docx - 0 views

  • good source for information on Ning: http://en.wikipedia.org/wiki/Ning_(website)
  • Ning was a free-form platform for the development and hosting of open-source social applications
  • Ning pricing structure is three-tiered, as explained here: http://blog.ning.com/2010/05/introducing-ning-pro-ning-plus-and-ning-mini.html
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  • ompelling affordances for group collaboration
  • Participants can sign up or sign in and set up profiles for any particular Ning, parts of which carry over to other Nings, achieving familiarity with minimal repetition of data entry
  • crucial components of many educators’ PLNs
  • Nings have c
  • Webheads in Action used to enroll participants in its free bi-annual WiAOC international online conferences in a Moodle, but for the last one, moved the community over to a Ning (http://webheadsinaction.ning.com/). This Ning now has over 350 members.
  • Because Nings were free and robust for collaboration, they were an ideal tool for educators seeking to jump-start communities on little or no funding.
  • Alec Couros sees this kind of thing happening more and more in the crystal ball future and suggests that schools and educators would be better off investing in self-hosting using FOSS, free and open source software (Couros, 2010).
  • general consternation
  • a number of issues
  • One is for how long Internet users can expect free services
  • other side of the coin is the nature of teaching, where hard-pressed teachers with little time and less budget tend to cobble together whatever resources they can muster
  • Monetization is rarely a consideration for teachers and educational technology specialists
  • , whose main aim is to find platforms that will support learning through sharing.
  • The immediate concern following an announcement such at the one issued by Ning April 16 is simply preservation of content stored at the free site
  • sponsorship is available only for “Ning Networks focused on North American K-12 and Higher-Ed ... including Ning Networks that facilitate learning in a classroom, best practices, educator-to-educator collaboration, or parental support,”
  • Pearson, who have offered to sponsor Nings for educators at the Mini level, the lowest level of Ning
  • almost all continents on the planet are excluded from the deal
  • Kevin Hodgson has been writing some interesting posts about the Ning thing.
  • the only reliable alternative to Ning is to host your community yourself, or at a trusted institution
  • http://tinyurl.com/alternatives2ning).  This document remains the most comprehensive source of advice on what to do about replacing Ning that exists anywhere on the Internet
  • Alec Couros (2010) decided to crowdsource some answers
  • back up your Ning
  • there are a number of sites offering Ning-like look and feel which will (attempt to) import your content, or some of your content, from Ning
  • Grou.ps
  • Grouply
  • designed to work as a social-network portal for Yahoo and Google Groups.
  • see: http://webheads.grouply.com/
  • A tool that works well for capturing blog content is Posterous
  • Spruz
  • Wackwall
  • Good and Bazzano (2010) have a good rundown of many of the options listed here
  • another free site that lets you set up a Portal with features similar to those of Ning.
  • another social networking portal which will do much the same thing
  • Other sites encourage you to restart your community afresh
  • Stevens, V. (2010). The Ning thing. TESL-EJ, Volume 14, Number 1. Retrieved on today’s date from http://www.tesl-ej.org/wordpress/issues/volume14/ej53/ej53int/.
  • Posterous Targets Ning
  • Siemens, G. (2004). Connectivism: A Learning theory for the digital age. Elearnspace. Retrieved June 27, 2010 from http://www.elearnspace.org/Articles/connectivism.htm.
  • Good, R. and Bazzano, D. (2010). Ning Alternatives: Guide To The Best Social Networking Platforms And Online Group Services. MasterNewMedia May 3rd, 2010. Retrieved June 27, 2010 from http://www.masternewmedia.org/ning-alternatives-guide-to-the-best-social-networking-platforms-and-online-group-services/.
  • If you wish to write anonymously on a Ning thing document, you can do so at Alec Couros’s crowdsourced Google Doc here: http://tinyurl.com/alternatives2ning
  • Multiliteracies
Vanessa Vaile

Twenty-First Century Literacies | HASTAC - 0 views

  • What cognitive skills are crucial for educators to attend to in our digital age? Media theorist and practitioner Howard Rheingold has talked about four "Twenty-first Century Literacies"--attention, participation, collaboration, and network awareness
  • see http://www.sfgate.com/cgi-bin/blogs/rheingold/category?blogid=108&cat=2538
  • Futurist Alvin Toffler argues that, in the 21st century, we need to know not only the three R's, but also how to learn, unlearn, and relearn.  Expanding on these, here are ten literacies that seem crucial for our digital age.  
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  • Attention:  What are the new ways that we pay attention in a digital era?
  • Participation:  Only a small percentage of those who use new "participatory" media really contribute.  How do we encourage meaningful interaction and participation?  What is its purpose on a cultural, social, or civic level?
  • Collaboration:   How do we encourage meaningful and innovative forms of collaboration? 
  • methodology of "collaboration by difference"
  • Network awareness: 
  • how we both thrive as creative individuals and understand our contribution within a network of others
  • Design:   How is information conveyed differently in diverse digital forms? 
  • Narrative, Storytelling:  How do narrative elements shape the information
  • Critical consumption of information
  • Digital Divides, Digital Participation: 
  • Ethics and Advocacy:
  • Learning, Unlearning, and Relearning:
  • trying to unlearn ones reflexive responses to change situation is the only way to become reflective about ones habits of resistance.
Vanessa Vaile

Reflections on Open Courses: Curation, Ombuds, and Concierges | Learning and Knowledge ... - 0 views

  • Part of the focus in LAK11 is to explore how we can better use data to make sense of complex topics such as:
  • How students interact
  • patterns of activity
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  • How knowledge is “grown” as individuals interact with others
  • How individual learners develop their conceptual understanding of a topic
  • How teams solve complex problems
  • tools and activities that are most effective
  • How individual learners “eliminate” unneeded or irrelevant ideas and concepts
  • explore various methods for analyzing data
  • tools that aid that analysis.
  • limitations of an algorithmically-defined world of education
  • Google’s search algorithm has been ruined
  • Reflections on Open Courses: Curation, Ombuds, and Concierges
  • focus in LAK11 is to explore how we can better use data
  • methods for analyzing data produced by learners and numerous tools that aid that analysis
  • Google’s search algorithm has been ruined argues
  • What’s the solution? Well, a return to curation, of course.
  • What does this have to do with LAK11?
  • over the last five years, social networks and social media have taken over the web
  • Google is driven by the mission to organize the world’s information. Facebook is driven by the mission to “help you connect and share with the people in your life”. The two companies are on a collision course: is the future informationally or socially based? Eventually, social bleeds into informational. And vice versa.
  • We trust people we like, people with whom we feel a connection
  • All social interactions are information. Many information interactions are social.
  • urators – they present their views and spin existing stories within the framework of their beliefs
  • “temporary centres”.
  • problem of how to create temporary centres
  • ome commentary or facilitator posts
  • LAK11, we’ve taken a different approach. We’ve retained similar course design elements to previous open online courses (OOCs – I’m starting to think that M=Massive part of MOOCs is misleading or even off-putting
  • What we gain in our decision to run this course on various sites, using more or less accessible tools, is the demonstration that anyone with an interesting topic/idea and a willingness to experiment can open up a course for a broader audience.
  • What we lose – and I’m still uneasy about this trade off – is the integrated archive of activity in the course.
  • Complexity cannot be understood solely through algorithms
  • Curation is an important component in the process
  • data mining, visualization
  • wayfinding and sensemaking in social systems
  • human aspect of data, sensemaking, curation, and trust
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