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in title, tags, annotations or urlBlacklight: Tango Down is $15, filled with ads, frustration - 0 views
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This new game utilizes the Massive ad platform for Xbox, but the game sucks. The relevant part for advertisers is that the article calls out the in-game ads in particular as diminishing the quality of the gaming experience. The futuristic setting of the game does not mesh well with the in-game ads. As an agency, we should think of ways to complement, not disturb, the gaming experience when launching such a campaign.
U.S. Mobile Carriers Look to High Speed Laser-Radio Links | MIT Technology Review - 0 views
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