On June 7, Cupertino (Calif.)-based Apple said it had $60 million in iAd commitments from marketers, including food and personal-care product maker Unilever (UN), electronics retailer Best Buy (BBY), and satellite-television service provider DirecTV (DTV). Unilever, whose first iAd made its debut in July, is "extremely happy" with the results of its ad campaigns, Rob Master, the company's North American media director, says in an interview. More than 20 percent of people who click on Unilever iAds—which feature video and an interactive game—check out the ad a second time, he says.
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UN advisor wants you to feel like a refugee-in virtual reality - 0 views
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Should we use a clip at ARC?
New Adobe stats show encouraging signs of life for tablet magazines | VentureBeat - 0 views
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The first promising stat is that tablet publications keep readers' attention, with 56 percent of DPS content being read for 25 minutes to 2.5 hours each month. Nine percent of readers spend up to 5 hours a month reading tablet publications. One of the reasons for these un-Internet-like attention spans might be interactivity. Tablet publications are packed with slideshows, videos, 360-degree images, and constantly updated content from the web.
T-Mobile Un-leashes Free Data for Life - Available in Walmart Stores Nationwide - Marke... - 0 views
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Now they just need to add iPads to the deal.
The UN's Latest VR Film Connects You with a Nepalese Earthquake Survivor | The Creators... - 0 views
Macy's magic mirror tries on clothes so you don't have to | DVICE - 0 views
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in-store AR mirror - Macy's
Desire for Waves Is Overcoming Fear of Perms - Skin Deep - NYTimes.com - 0 views
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Perms should come back
BBC to delete 172 unarchived sites, geek saves them for $3.99 - 0 views
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People thing digital stuff is permanent, since it doesn't wear and tear. but in some ways it's more fragile. BBC was preparing to kill a bunch of sites and some dude bought a $4 VPS server and saved all the code/info.
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