It posts regular usage updates, and its latest shows QR code scanning in Q2 was up by 39 per cent on Q1, with 1D barcode scanning up 41 per cent.
Group items tagged
Top QR code uses so far in 2012 - QR Code Press - 0 views
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• USPS – the Postal Service is now running its second campaign that uses a QR code. In this case, it is offering discounts of 2 percent to companies choosing to use their mailers with the barcodes printed on them. This benefits both the companies and shows that there is still a place for snail mail in this increasingly digital and mobile world.
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• Coca-Cola – the soft drink giant placed a QR code on its containers throughout the 2012 Europe Cup soccer tournament, giving scanners exclusive videos from the tournament, as well as an easy way to obtain the free SmileWorld social app.
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• Proctor & Gamble – PGMobile shopping trucks were launched last month by the beauty and home products corporation, distributing free samples as they patrolled New York City. Both the samples and the truck were emblazoned with quick response codes that could be scanned by smartphone users.
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Mobile commerce report shows it is increasing in popularity, while social falls - 0 views
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The smartphone shopping share rose from 13.3 percent in Q1, to 15.1 percent in Q2.
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During the same time period, sales made through social media dropped to 1.9 percent, from having been 2.4 percent. The mobile marketing numbers from the Online Retail Sales Index from IBM showed that the overall positive feeling regarding social media fell to 18.6 percent from 25.1 percent.
Mobile search expected to be a multi-billion dollar business by 2017 - 0 views
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According to the report, mobile search is gaining momentum amongst consumers. As smart phones and other mobile devices become more widely used, consumers are beginning to use their mobile tools to conduct searchers on the Internet.
Mobile commerce industry showing staggering growth - 0 views
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Mobile commerce industry showing staggering growth
42% of US mobile users have clicked an ad on the mobile web | Econsultancy - 0 views
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It found that Android devices lead the way in overall popularity at 51% followed by iPhones at 38%.
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The numbers for Android devices are skewed even higher for the young age group at 58%, showing that marketers must ensure that their sites are equally optimised for apps and web browsers via Android devices as they are for iOS devices.
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88% of consumers who shop using mobile apps on Android tablets report the highest levels of satisfaction compared to 71% of iPad users. Similarly satisfaction among Android smartphone users is 69% versus 66% on iPhone
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42% of US mobile users have clicked an ad on the mobile web
» Explaining the iOS and Android mobile browser usage disparity Cloud Four Blog - 0 views
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iOS and Android are neck and neck when you look at web usage on cellular networks. So the question becomes not why do Android users not browse the web as much as iOS users do, but why don’t they browse the web on Wi-Fi connections?
Smartphone Users Deal With Glitches | Akgulian - 0 views
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The Pew survey also showed that the majority of cell phone users experiencing glitches are African Americans and Hispanics. “This might be tied to the fact that African-Americans and Hispanics are more likely than whites to rely on their cell phones as their primary or exclusive phones for calling and for Internet access,” a note in the survey said.
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The survey revealed that 72% of mobile phone users have complained about dropped calls, with some of them having the problem more than once a week. Some 68%, on the other hand, reported spam messages and unwanted sales and marketing calls. When it comes to mobile web browsing, 77% of people surfing the Internet using their cellphones have been struggling with slow download speeds.
Augmented reality becoming more meaningful, study shows - 0 views
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Study suggests that practical augmented reality will become more prominent in the near future
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Wearable augmented reality systems may be more inline with the wants of consumers
Mobile commerce will represent nearly a quarter of online revenue by 2017 - 0 views
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he latest ABI Research report has shown that mobile commerce will make up about 24.4 percent of all of the online revenue by the close of 2017.
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Last year, the size of the mobile commerce marketplace doubled, reaching $65.6 billion.
ScanLife Q2 2012 Trend Report Infographic - 0 views
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The gender split (69% male, 31% female) and the OS split (53% Android, 43% iOS, 4% other) are slightly surprising.
QR Codes Are Falling Out Of Fashion, But Web Addresses Still Work - Business Insider - 0 views
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53 percent of Americans haven’t ever used a QR code.
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47 percent of people using QR codes, however, is still a significant amount.
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71 percent of respondents said that QR codes are “pointless.” 68 percent of this particular demographic said that they’d rather just type in a company’s web address
Mobile commerce driving ahead through couch commerce - 0 views
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Mobile devices beginning to replace static devices
Web 3.0: The Mobile Era | TechCrunch - 0 views
Competitrack report shows QR codes' rise to stardom in 2011 | QR Code Press - 0 views
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The report found that of all the 2D barcodes currently available, QR codes is the most popular, accounting for 87% of all marketing campaigns investigated by the firm. Microsoft tags were second, accounting for only 10% of campaigns.
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The report also found that 40% of the codes used by companies directed consumers either to the company’s homepage or a commerce-oriented website.
Mobile outstripping big screen for on-the-go web users | News | Rapid TV News - 0 views
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The survey results from the independent mobile ad network found that mobile has surpassed TV in terms of time spent,with mobile web users spending more than a quarter (27%) of their media time on mobile as compared with 22% of their media time on TV and 32% online.
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Mobile, PCs, and TV are the most powerful media that influence the purchase decision among mobile users and two thirds (66%) of mobile users say that they are just as comfortable with mobile advertising as they are with TV or online advertising.
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