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Mads Gorm Larsen

Multimediadesigners group - 30 views

Multimediadesigners group is a network for practitioners to exchange knowledge about computer-human interaction, within such topics as Web 2.0, blogs, podcasting, usability, design, computer interf...

started by Mads Gorm Larsen on 04 Oct 08 no follow-up yet
diana simris

Find din tvillingeforbruger med ny social tjeneste | LabConfidential - IT-blog og nyhed... - 0 views

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    Produktanbefalinger på tværs af websites skal gøre brugeranmeldelser troværdige igen Plista er en ny social anbefalelsesservice, som holder styr på dine
Mads Gorm Larsen

AAGE - Forum - 0 views

shared by Mads Gorm Larsen on 07 Oct 08 - Cached
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    Kansas City
Mads Gorm Larsen

TrackTesting - 0 views

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    kansas city
Mads Gorm Larsen

MySpace.com - TrackTesting - 100 - Male - All - www.myspace.com/tracktesting - 0 views

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    kansas city
Mads Rasmussen

EMU Papirprototyper - 0 views

  • Papirprototyper er et billigt og ekstremt nemt redskab til at få præcist feedback fra kommende brugere uden at skrive en eneste kodelinje
    • Martin Christensen
       
      Test af sticky notes
  • Papirprototyper er et billigt og ekstremt nemt redskab til at få præcist feedback fra kommende brugere uden at skrive en eneste kodelinje.
    • Mads Rasmussen
       
      Hej.
    • Mads Rasmussen
       
      Hej
  • IT-baseret værktøj
    • Martin Christensen
       
      Linker til en lille visning af hvad en papirprototype lavet på pc kunne være!
  • ...5 more annotations...
  • En papirprototype er udviklerens svar på arkitektens model af det færdige hus
  • håndtegninger
  • Papirprototypen fokuserer på indhold og struktur
  • Papirprototyper er et uundværligt arbejdsredskab i de indledende faser af et udviklingsforløb
  • Til en papirprototypetest bør der altid være mindst 3 personer til stede: en bruger, en testleder og en udvikler, der agerer "computer"
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    Artikel - Hvad er papirprototyper?!
Mads Gorm Larsen

Steve Neiderhauser: How to Think like Leonardo... - 0 views

  • When Michelangelo was working on the Sistine Chapel, he astounded observers by switching his paintbrush from one hand to the other as he worked. Leonardo, a natural left-hander, cultivated this same ambidexterity and regularly switched hands when working on The Last Supper and other masterpieces. When I interviewed Professor Raymond Dart and asked him for his recommendations on the development of human potential, he responded, “Balance the body, balance the brain. The future lies with the ambidextrous human!” In business, it's important to hire ambidextrous employees -- people who have business and technology skills. For they can imagine the future. If you don't employ multi-talented professionals, you lose out on business oportunities that cannot be imagined by the linear worker.
Rasmus O

Online markedsføring af en musiker sværere end man tror | Nettendenser.dk - 0 views

  • Nøgne damer i thumbnail (det lille billede du ser af videoen inden du trykker) Opretter falske YouTube konti og laver en falsk debat om videoen de vil markedsføre. Vildledende overskrifter. Sletter dårlige kommentarer.
    • Anders Jensen
       
      I have heard of excactly these four types of tricks and often read complaints about them.
  • Alle beskidte tricks gælder i viral markedsføring
    • Jonathan Sørensen
       
      Det er cool!
  • Last.fm Myspace.com Facebook Fanpage Twitter Piratebay med musik og video. Webshop Widget Video på YouTube og Vimeo.
  • ...24 more annotations...
  • overodnede plan var at forære tre musikstykker væk til gratis download
  • kulminere med en video lige før udgivelsen af cd’en.
  • base til tre numre der blev foræret væk op til releasen af albummet.
  • Satte min egen computer til at spille de tre gratis numre på repeat
  • ledte jeg efter brugere som havde en musiksmag som passede til Petersmusik og sendte dem interne beskeder.
  • Konklusion: For meget arbejde i forhold til resultatet. Der er simpelthen for få danske brugere.
  • Konklusion: Udemærket, set i forhold til den korte tid det tog at lave.
  • Facebook Fanpage blev sat op
  • ikke at lægge musik op - men at implementere en flash widget hvor musikken lå
  • Udemærket, set i forhold til den korte tid det tog at lave. .
  • Piratebay blev droppet.
  • Webshop på Peters egen hjemmside blev droppet. I stedet er albummet destribueret hos Saxo.com, GUCCA og DVDOO.
  • Konklusionen er, at tiden på den nok er spildt, selvom den så cool ud.
  • Videoen blev sendt ud via fansiden, postet på et par forums og emailet til en 300 stykker.
  • Negative kommentarer blev løbende slettet fordi videoen var et redskab til markedsføring og ikke et oplæg til debat.
  • Myspace.com og Facebook Fanpage var klart de største succeser.
  • Brug det meste af din energi på Facebook
  • Jeg ville lancere det hele samtidig med at albummet udkom.
  • 7000 besøgende på Myspace, Facebook og YouTube (Last.fm har jeg ikke besøgsstatistik fra) ikke fik mulighed for at se video, hente gratis numre og købe albummet, når vi nu endelig havde deres opmærksomhed
  • Vi skulle have været ligeglade med Facebooks restriktive politik om rettigheder
  • nummer til internettet på 30 sekunder, hvilket jeg ville anbefale en anden gang.
  • så skal man være parat til at gå på kompromis med sin musik og sin kunst,
    • Tina Christensen
       
      lidt ligesom kill your darlings.
    • Rasmus O
       
      fhgtrhjrhyjer
  • den samme information der i starten blev sat ind på siderne. Og den samme widget skulle, hvis det var muligt, også placeres på siderne.
    • Rasmus O
       
      hilgjkuyfgukytg
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    kansas city
Mads Gorm Larsen

Facebook | Kunsthalle München der Hypo-Kulturstiftung: "Walt Disney's Wonderf... - 0 views

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    stil studie
Mads Gorm Larsen

Omvisninger - Louisiana Museum of Modern Art - 0 views

  • En omvisning varer ca. 45 minutter.
    • Mads Gorm Larsen
       
      See it is 45 minuttes ...!
Henrik Noer

How to Give a Speech in Front of Your Class - wikiHow - 0 views

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    En god instruktion til at lave en mundtlig præsentation foran klassen
Mads Gorm Larsen

Creative Indents - Fonts.com - 0 views

  • Feel free to omit the indent from the first paragraph, since there is no need to separate the beginning of the copy from anything else.
    • Mads Gorm Larsen
       
      In danish - i think this i a "horeunge", but here it is not mentionen as a dictum. More as something one can choose not to do.
Mads Gorm Larsen

IBC ProjectManagement - Diplomuddannelse i projektledelse - 0 views

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    Diplom i projektledelse
Mads Gorm Larsen

Viral marketing - Livsstil - 0 views

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    Kansas city - viral video projekt
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    kansas city
Mads Gorm Larsen

Vitamin Features » The MySpace problem - 0 views

  • “Most people make the mistake of thinking design is what it looks like… People think it’s this veneer - that the designers are handed this box and told, ‘Make it look good!’ That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.”
    • Mads Gorm Larsen
       
      love jobs
Mads Gorm Larsen

Top Ten Web Design Mistakes of 2005 (Jakob Nielsen's Alertbox) - 0 views

  • The one bright point is that splash screens and Flash intros are almost extinct. They are so bad that even the most clueless Web designers won't recommend them, even though a few (even more clueless) clients continue to request them.
    • Mads Gorm Larsen
       
      Splash intro
Mads Gorm Larsen

Pandora Internet Radio - Find New Music, Listen to Free Web Radio - 0 views

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    kansas city
lea liv høegsberg

Paper Prototypes: Still Our Favorite - 0 views

  • One of the best things about paper prototyping is that it works well both for software and web-site designs. Working on paper for a web site takes a little imagination
    • anne balle
       
      for at fremhæve endnu en positiv ting ved det
  • putting designs in front of users and watching them work, teams can identify key requirements that users may not even have mentioned.
    • anne balle
       
      hurtig kommentar om hvad det bruges tli
  • convinced that paper works best
    • Daniel Thomsen
       
      Det må tiden vise
  • ...7 more annotations...
  • nothing more than common office supplies, we sketch and hand-print on a piece of paper or index card each interface element that changes on the screen
    • Daniel Thomsen
       
      Smart, at alle har midlerne
  • But we’ve learned that the prototype itself is more than a disposable instrument to gather design changes
    • Martin Christensen
       
      Fantastisk opdagelse!
  • While watching users work with the prototype, the team sees the design through the users’ eyes
  • paper prototyping encourages everyone to pitch in — and on an equal footing.
    • Mads Rasmussen
       
      Alle kan lege med
  • The act of building the prototype quickly and effectively brings team members up to speed.
  • and they all do — it’s a snap just to scribble out a changed element and see if that fixes the problem. (And we save the flawed version and an explanation, just in case someone is tempted to try it again.)
  • Paper prototyping still has advantages over electronic prototyping technologies, which still haven’t quite caught up with paper even after all these years, and we don’t use such things as Visual Basic.
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    Artikel for paper prototyper
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    asdf
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    Det her er godt
Tina Christensen

The Secret Strategies Behind Many "Viral" Videos - 0 views

  • Blogs: We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules. Forums: We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users. Yes, it’s tedious and time-consuming, but if we get enough people working on it, it can have a tremendous effect. MySpace: Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this. Facebook: Share, share, share. We’ve taken Dave McClure’s advice and built a sizeable presence on Facebook, so sharing a video with our entire friends list can have a real impact. Other ideas include creating an event that announces the video launch and inviting friends, writing a note and tagging friends, or posting the video on Facebook Video with a link back to the original YouTube video. Email lists: Send the video to an email list. Depending on the size of the list (and the recipients’ willingness to receive links to YouTube videos), this can be a very effective strategy. Friends: Make sure everyone we know watches the video and try to get them to email it out to their friends, or at least share it on Facebook.
    • Mads Gorm Larsen
       
      Planning a viral campaign
    • Mads Gorm Larsen
       
      Must be done in 48 hours
  • one of which is grabbed from the exact middle of the video
  • ...18 more annotations...
  • a brand should be fit into a great concept
  • Content is NOT King
  • good content is not necessary to get 100,000 views if you follow these strategies.
  • The Secret Strategies Behind Many “Viral” Videos
  • Make it short
  • Design for remixing
  • Don’t make an outright ad
  • Appeal to sex
  • Use fake headlines
  • Make it shocking
    • Anders Jensen
       
      These guidelines seems to fit most of the recent popular YouTube videos, as far as i know.
  • Here are some guidelines we follow:
  • my job: to get at least 100,000 people to watch my clients’ “viral” videos.
  • ur clients give us videos and we make them go viral
  • content is key
    • Lasse Hansen
       
      jlasdkjflæasdfjk
  • The core concept of video marketing on YouTube is to harness the power of the site’s traffic. Here’s the idea: something like 80 million videos are watched each day on YouTube, and a significant number of those views come from people clicking the “Videos” tab at the top. The goal is to get a video on that Videos page, which lists the Daily Most Viewed videos.
    • Brian Mortensen
       
      b hib hihi
  • licks on that page! And the higher up on the page our video is, the more views we are going to get.
  • create some sort of controversy in the comments section below the video
    • Tina Christensen
       
      note
Mads Gorm Larsen

How Cisco Tried to Make Routers Sexy Using Social Media - ReadWriteWeb - 0 views

  • 1. Created a fun micro site directed at uber users (the tech and early adopter audience) to help create and spread buzz. 2. Cross posted videos from the micro site to YouTube to extend reach. 3. Established Second Life presence that included a countdown calculator and pre event live concert to increase visibility; research showed much of their audience is on Second Life. 4. Created a FaceBook group to cater to users not part of Second Life. 5. Created an interactive 3D game - Edge Quest - to attract the large gaming audience. 6. Created a widget that holds a collection of key videos, documents and images that allows sharing for their content, while remaining on their server. 7. Blogged about it on the Cisco blog to try and intrigue bloggers and customers. 8. Heightened buzz with press with a vague two paragraph teaser press release to extend press coverage and fuel buzz. 9. Created a social media release to reach out to bloggers. 10. Introduced product via live online event; video on Second Life that was cross posted on FaceBook and YouTube. 11. Created 'Ask the Expert' - a forum where customers could talk to the engineers that created the product.
    • Mads Gorm Larsen
       
      There is still a little life...
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    A marketing strategy plan
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