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Tina Christensen

The Secret Strategies Behind Many "Viral" Videos - 0 views

  • Blogs: We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules. Forums: We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users. Yes, it’s tedious and time-consuming, but if we get enough people working on it, it can have a tremendous effect. MySpace: Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this. Facebook: Share, share, share. We’ve taken Dave McClure’s advice and built a sizeable presence on Facebook, so sharing a video with our entire friends list can have a real impact. Other ideas include creating an event that announces the video launch and inviting friends, writing a note and tagging friends, or posting the video on Facebook Video with a link back to the original YouTube video. Email lists: Send the video to an email list. Depending on the size of the list (and the recipients’ willingness to receive links to YouTube videos), this can be a very effective strategy. Friends: Make sure everyone we know watches the video and try to get them to email it out to their friends, or at least share it on Facebook.
    • Mads Gorm Larsen
       
      Planning a viral campaign
    • Mads Gorm Larsen
       
      Must be done in 48 hours
  • one of which is grabbed from the exact middle of the video
  • ...18 more annotations...
  • a brand should be fit into a great concept
  • Content is NOT King
  • good content is not necessary to get 100,000 views if you follow these strategies.
  • The Secret Strategies Behind Many “Viral” Videos
  • Make it short
  • Design for remixing
  • Don’t make an outright ad
  • Appeal to sex
  • Use fake headlines
  • Make it shocking
    • Anders Jensen
       
      These guidelines seems to fit most of the recent popular YouTube videos, as far as i know.
  • Here are some guidelines we follow:
  • my job: to get at least 100,000 people to watch my clients’ “viral” videos.
  • ur clients give us videos and we make them go viral
  • content is key
    • Lasse Hansen
       
      jlasdkjflæasdfjk
  • The core concept of video marketing on YouTube is to harness the power of the site’s traffic. Here’s the idea: something like 80 million videos are watched each day on YouTube, and a significant number of those views come from people clicking the “Videos” tab at the top. The goal is to get a video on that Videos page, which lists the Daily Most Viewed videos.
    • Brian Mortensen
       
      b hib hihi
  • licks on that page! And the higher up on the page our video is, the more views we are going to get.
  • create some sort of controversy in the comments section below the video
    • Tina Christensen
       
      note
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