Group items tagged

Marketplaces 2.0 will thrive as a mega venture category

CrunchBase is used by millions of consumers, analysts, and investors every month to track what's happening in the fast-paced world of tech startups, and we're growing. The key to our continued success is building a robust and scalable system that can capture and reflect the complex relationships amongst participants in the industry. Right now, we have the unique opportunity to technically and experientially "reboot", taking all the lessons of running CrunchBase up to this point and build a brand new CrunchBase from the ground up. Sound exciting? It does to us.

"Branding as the road to riches The new tech economy, then, is not necessarily about building new technology. It is about capturing a sector with good branding, pots of money to fund growth, and the network effects to spur growth and retention. Holmes argues that half of the value of a company such as Google lies in its brand, in people instinctively thinking of Google when they want to search for something. It is the same for Facebook and social; Amazon and online shopping; and perhaps one day Uber and transportation."