Les consommateurs (BtoB) migrent sur le mobile, et vous ? que faites vous ? - 1 views
www.bizreport.com/...-moving-to-mobile-are-you.html
mobile marketing moteur de recherche chiffres BtoB Google Yahoo
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people accessing business directories at least once a week from their mobile devices also rose - up 16% YoY
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- They are three and half times more likely than the average mobile media user to access women's magazine content, health information, real estate listings, and job listings via their mobile devices.
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"Advertisers should be considering a multiplatform approach that combines a print, online and mobile strategy designed with their target consumer in mind."