The software can also provide data such as the number of people passing in front of a window at certain times of the day, so retailers can see when there is a greater influx of customers and if some areas risk being overcrowded
The $5,000 device, developed by Italian mannequin maker Almax, reveals details about shoppers such as age range, gender, race, and time spent in the store.
According to Bloomberg, data gathered by the EyeSee has led to high street retailers adjusting their window displays, store layouts, and promotions, in order to gain more customers and sales
Enregistrer le comportement de la ville en face de sa vitrine, de son prospect dans la magasin, et par la même occasion enrichir sa base de données
Source : psfk
date ; 21/11/12