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Assunta Krehl

reportonbusiness.com: THE COMPANY: INFONAUT INC.: Charting the right course through an ... - 0 views

  • Toronto, where a small firm is using 21st-century software to create maps with similar goals - the containment of disease - by showing infection patterns that can be understood at a glance.
  • Toronto, where a small firm is using 21st-century software to create maps with similar goals - the containment of disease - by showing infection patterns that can be understood at a glance.
  • There's nothing wrong with Infonaut using the H1N1 flu outbreak to gain exposure, as long as the company is careful in the tone it takes, said John Lute, president of Toronto communications firm Lute and Co.
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  • Infonaut Inc. chief executive officer Niall Wallace and his partner, chief operating officer Matt McPherson, both former IT consultants for the Ontario government, created the company after helping to craft some of the recommendations that resulted from the SARS outbreak of 2003. They understood the value of visually represented, real-time infection data, and left government to set up Infonaut to develop that technology.
  • Infonaut has created three software products that turn infection information into maps. All are being tested in pilot projects and will soon be marketed commercially.
  • One, called Infection Watch Live, is now taking data gathered at 14 hospital emergency rooms in eastern Ontario and using it to create publicly accessible maps that show exactly where in the region cases of influenza and gastrointestinal diseases are active.
  • This complex mapping can help monitor and stop the spread of C. difficile and other superbugs.
  • The third product, called Regional Watch Live, generates maps and reports for regional health professionals by merging lab test results with a range of other information.
  • INFONAUT INC
  • Make sure to present straightforward information about how the company's products might help mitigate an outbreak in the future, but do not exaggerate promises. Be upfront about the state of pilot tests, the timelines to get the software to market, and how much funding will be needed to go to full commercialization. Use respected third-party partners to endorse the products, a move that will give the company more credibility. If there are privacy concerns, spell them out and detail how they are being addressed.
  • Infonaut should ensure that its message is understated and that the company is not an "ambulance chaser," Mr. Lute said
  • But the company does need to give straightforward information about how its products might help mitigate an outbreak in the future, and not exaggerate its promises, she said. In particular, it needs to be upfront about the state of its pilot tests and include details of when full versions of its products will be available. It also must explain how much funding they will need to get there, Ms. Wilcox said.
  • With Infonaut, there seems to be no question that there is a public gain, he said. "If it is just an opportunistic attempt to cash in on the misfortune of others, that tends to play badly. Where a company has something that can be tied to the public interest, such as in this case ... it is very low-risk."
  • He suggests that Infonaut make good use of its pilot test partners, such as the counties in eastern Ontario that are testing the Infection Watch Live system.
  • the company should forestall any concerns over privacy issues by spelling out how it ensures data on individuals are kept confidential.
  • There's nothing wrong with using the current concerns over H1N1 flu to gain exposure, as long as Infonaut is careful about taking a calm and respectful tone to its marketing and publicity.
  • On the other hand, it will clearly create an opportunity if Infonaut can increase its profile, "which helps it to get its story out, which helps it to get investors, which helps it to grow.
  • The problem Build a market for a unique infection mapping system without appearing to exploit the flu outbreak The plan: Use a subtle approach and be upfront with the state of development of the software products The payoff: Higher awareness among potential customers and an expanded market
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    Using 21st-century Infonaut is using software to create maps - the containment of disease - by showing infection patterns that can be understood at a glance.
Sarah Hickman

Amazon.com: The Innovator's Solution: Creating and Sustaining Successful Growth (978157... - 0 views

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    From Publishers Weekly\nChristensen (The Innovator's Dilemma) analyzes the strategies that allow corporations to successfully grow new businesses and outpace the other players in the marketplace. Christensen's earlier book examined how focusing on profits can destroy even well-run corporations, while this book focuses on companies expanding by being "disruptors" who are able to outpace their entrenched competition. The authors (Christensen is a professor at Harvard Business School and Raynor, a director at Deloitte Research) examine the nine business decisions integral to growth, including product development, organizational structure, financing and key customer base. They cite such companies as IBM, AT&T, Sony, Microsoft and others to illustrate their points. Generally, the writing is clear and specific. For example, in discussing whether a company has the resources necessary for growth, the authors say, "In order to be confident that managers have developed the skills required to succeed at a new assignment, one should examine the sorts of problems they have wrestled with in the past. It is not as important that managers have succeeded with the problem as it is for them to have wrestled with it and developed the skills and intuition for how to meet the challenge successfully the next time around"; they then provide a real-life example of a software company. Similar important strategies give readers insights that they can use in their own workplaces. People looking for quick fixes may find the charts, diagrams and extensive footnotes daunting, but readers familiar with more technical business management tomes will find this one both stimulating and beneficial.
Assunta Krehl

Student's software design wins award - The Star - February 19, 2010 - 0 views

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    Vincent Cheung, owner of Shape Collage Inc., a software program has developed a software program that arranges hundreds of photos into custom shapes in seconds. This program is compatible with Windows, Mac and Linux. The company website (shapecollage.com) boasts of more than eight million members. Shape Collage Inc is a MaRS Client.
Assunta Krehl

Flybits CEO Presents Mobile Technology Platform to the Prince of Wales - MaRS Innovatio... - 1 views

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    Flybits is a MaRS Innovation spinoff company from Ryerson University. Flybits has developed an innovative, context-aware software as a service framework called FARE (Flybits Activity Recognition Engine). "Flybits CEO and Founder Hossein Rahnama was among the entrepreneurs of Ryerson University's Digital Media Zone to meet the Prince of Wales and demonstrate his cloud-based and context-aware software solution."
Karen Schulman Dupuis

Texas Memory Systems Teams With NEVEX Virtual Technologies to Supercharge Virtual Appli... - 0 views

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    Texas Memory Systems (TMS) has announced their partnership with NEVEX Virtual Technologies, a Toronto-based developer of application optimized caching solutions, to develop joint solutions that will supercharge the performance of VMware and Microsoft Hyper-V virtual applications implemented on TMS' Flash-based SSD storage devices.
Assunta Krehl

Kicking out the jams - The Star - 0 views

  • In November, Skymeter moved into the incubator at the MaRS Centre, where marketing expert Peter Evans has become their mentor and godfather. "Being surrounded by other entrepreneurs is inspiring and enlightening," Hassan says. "MaRS is an amazing place, with excellent speakers and events that are open to the public."
  • The father of Skymeter Corp. – which developed a BlackBerry-sized device that uses GPS signals; placed in vehicles, it meters the use of roads, parking and pay-as-you-drive insurance
  • Skymeter's black box will be attached to the windshield of cars so the box has a clear view of the sky. (Grush has figured out how to cope with tall buildings blocking signals.) The box contains a GPS receiver, some memory, a processor and a telecommunications chip. The satellite beams down to the earth, the GPS receiver computes where it is and uploads its history to a data centre to generate the bill. The vehicle measures its own use; the bill is itemized like a cellphone bill. If you prepay, the bill can be calculated on board.
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  • But the next steps – getting the Skymeter vehicle location billing system tested in Europe, the U.S. and Canada – are crucial to the realization of Grush's entrepreneurial dreams.
  • pay-as-you-drive insurance. He spent two years driving around, collecting data, writing a little software.
  • Another person at the Innovation Centre offered to "take me in and help write a business plan – for a 40 per cent stake in the business," Grush says. "Fortunately, I found Kamal."
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    As stated in the Toronto Star, "Skymeter Corp., a MaRS Tenant has developed a BlackBerry-sized device that uses GPS signals; placed in vehicles, it meters the use of roads, parking and pay-as-you-drive insurance. Skymeter's goal is to put a dent in urban traffic congestion."
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    As stated in the Toronto Star, "Skymeter Corp., a MaRS Tenant has developed a BlackBerry-sized device that uses GPS signals; placed in vehicles, it meters the use of roads, parking and pay-as-you-drive insurance. Skymeter's goal is to put a dent in urban traffic congestion." Feb 19, 2007
Assunta Krehl

Mensante named one of Top 10 Healthcare Companies to Watch | Markets | CNW GROUP | Cana... - 0 views

  • Market research leader IDC Canada has featured MaRS client Mensante as one of its "Ten Canadian Health Companies to Watch" in 2009.
  • Leading international psychiatrists, family physicians, psychologists, work place mental health experts and mental health economists developed an innovative web-based mental healthcare system called FeelingBetterNow(R).
  • Dr. Ozersky, Mensante's CEO, was selected by the Canadian Association of Health Informatics as recipient of the 2008 Community Physician Leader and Innovator of the Year Award.
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  • About Mensante Corporation Mensante Corporation (www.feelingbetternow.com) is a privately owned Canadian corporation, founded in 2003. The Toronto-based company developed FeelingBetterNow(R) with the assistance of leading Canadian and American psychiatrists, psychologists, family physicians, a mental health economist, and work place mental health-care experts. FeelingBetterNow(R) is a valuable benefit for many, including insurance companies, employers, government agencies, professional associations, family physicians, patients and their families.
  • About MaRS MaRS (www.marsdd.com) is a non-profit innovation centre connecting science, technology and social entrepreneurs with business skills, networks and capital to stimulate innovation and accelerate the creation and growth of successful Canadian enterprises.
  • Mensante named one of Top 10 Healthcare Companies to Watch
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    As stated in MaRS Press release "IDC Canada has featured MaRS client Mensante as one of its "Ten Canadian Health Companies to Watch" in 2009. Leading international psychiatrists, family physicians, psychologists, work place mental health experts and mental health economists developed an innovative web-based mental healthcare system called FeelingBetterNow(R).The College of Family Physicians of Canada has reviewed and approved FeelingBetterNow(R) as a practice management tool available to assist family physicians in patient care. The Ontario Medical Association approved the program for its members' personal use."
Assunta Krehl

Segasist Technology - Business News - After Hours - 0 views

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    Segasist Technology has developed special software for doctors to help read medical images. Jaqueline Csonka-Peeren, president and CEO, Segasist Technology tells BNN more. Nov 6, 2009
Cathy Bogaart

Mobile Volunteerism - NetChange by Dale Zak on Prezi - 0 views

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    Dale Zak's presentation from Net Change Week on Mobile Volunteerism. It profiles Extraordinaries, Ushahidi, Samasource, VMConnect, Causeworld - social ventures that are helping volunteers do meaningful work by using technology. Dale is a mobile software developer passionate about social change.
Assunta Krehl

Technology To Help Aging Population - Boomer Watch - 0 views

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    Linda Ko blogs about The Business of Aging Summit which was jointly organized by Toronto's innovation incubator, the MaRS Centre, and the Ontario government. This event plans to showcase the work of 14 up-and-coming Ontario companies now developing software, diagnostic tools and other technologies aimed specifically at the aging population. Dec 1, 2009
Assunta Krehl

Test-tube industry - Canadian Business - 0 views

  • For Dr. John Evans, growing a strong biotechnology industry is much the same: cities must provide a nurturing environment where science and business can thrive together.
  • That's why Evans, former president of the University of Toronto and current chairman of Torstar Corp., is spearheading the $345-million Medical and Related Science initiative, or MaRS--a petri dish of sorts for commercializing science research. "A lot of intellectual property is being commercialized outside Canada," says Evans. "I think we've been slow in realizing just how important technology developments are to the economic future of the country. MaRS is an attempt to give this a kick into a higher gear." The centrepiece of the MaRS plan, which will officially launch May 12, is a 1.3-million-square-foot, five-building complex in downtown Toronto that will provide office and lab space for small and medium-size companies and incubators, including the not-for-profit Toronto Biotechnology Commercialization Centre. While Evans is reluctant to limit its scope, MaRS will generally focus on health-related technologies, from new drugs and genetic treatments to medical devices and imaging software. Branded a "convergence centre," it will also house a careful mix of support services: intellectual property lawyers, accountants, marketing experts, government funding organizations and venture capital financiers. Plus, start-ups will have access to all the latest equipment on site. For instance, MaRS is in talks with MDS Sciex to supply mass spectrometers, used in proteomics research.
  • But MaRS will be more than just a New Economy real estate development. Evans's intention is to funnel tenants' rent money into services--such as entrepreneurship seminars and angel-matching programs--that MaRS will offer to the broader biotech community. That's why MaRS's location is key: the centre will be built in the heart of what Toronto has dubbed the "Discovery District," a two-square-kilometre chunk of the downtown core, encompassing U of T and four major hospitals. From there, MaRS hopes to act as a network hub across Ontario, with links to research-intensive universities. "None of them," says Evans, "have the critical mass to put it all together on their own."
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  • MaRS's primary goal is to get Toronto and the rest of Ontario on the global biotech map. Evans came up with the concept in the late 1990s with Dr. Calvin Stiller, CEO of the labor-sponsored Canadian Medical Discoveries Fund, and Kenneth Knox, a former deputy minister for the Ontario government who's now CEO of MaRS
  • As far as schemes to support fledgling industries go, MaRS is refreshing. To start, it's a nonprofit corporation, not a government program, which will hopefully ensure that it runs more efficiently. The feds and the province of Ontario have each doled out $20 million for MaRS, and Toronto has donated in-kind $4.5 million. More than $12 million has come from a small pool of corporations, including Eli Lilly Canada and MDS, as well as individual donors like Joseph Rotman and Lawrence Bloomberg (who both sit on the MaRS board). U of T pitched in $5 million, and MaRS also did some innovative bond financing to round off the $165 million needed to build Phase I. "It was very important for us to not belong to anybody," says Evans.
  • Now MaRS's challenge is to get the word out. Its posted rate of $26 per square foot is very competitive for prime downtown real estate and is sure to attract attention, especially considering its customized lab space. But MaRS's success won't be measured by a low vacancy rate; getting the right mix of scientists, entrepreneurs and professionals is critical if it plans to commercialize some sustainable businesses. It won't happen overnight--in fact, it may be 10 years before anyone can gauge MaRS's impact. Seems growing a biotech industry isn't quite as easy as growing E. coli in a petri dish.
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    John Evans spearheads the MaRS project which will help to accelerate commercialization for scientific research. The official launch of the MaRS plan will happen on May 12, 2003.
Cathy Bogaart

Canada needs new paradigm for research and innovation - TheStar.com | Opinion - 0 views

  • commercialize our vast services potential
  • in university social sciences, humanities, art and design
  • Strengthen our areas of traditional comparative advantage: agriculture, forestry, mining, mineral processing, energy production
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  • Canada excels at producing a wide range of instrumentation – everything from satellite components to medical devices
  • "business engagement strategies" and not simply narrow "commercialization strategies."
  • Canada is an international software powerhouse, producing everything from gaming to financial modelling software.
  • applying the flow-through share model common in the energy sector to research-based companies
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    Ron Freeman, CEO of Research at InfoSource Inc, says that our current funding model isn't working to commercialize our science. That new policy measures are needed to improve Canada's long-term competitive position.
Assunta Krehl

Creators should take long view of mobile app success | Tech Media Reports - 0 views

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    Apple Inc.'s App Store features 70,000 applications for download. How can individual app developers stand out in such a big crowd? According to a researcher at the MaRS Centre in Toronto, patience is the name of the game.
Assunta Krehl

MeshU - Global Nerdy - 0 views

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    Mentions of the Mesh Conference and MeshU happening at MaRS on April 6-8, 2009.
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    Mesh Conference and MeshU happening at MaRS on April 6-8, 2009. April 13, 2009
Tim T

iPhone Dev Center: iPhone Human Interface Guidelines: Human Interface Principles: Creat... - 0 views

  • A great user interface follows human interface design principles that are based on the way people—users—think and work, not on the capabilities of the device
  • a beautiful, intuitive, compelling user interface enhances an application’s functionality and inspires a positive emotional attachment in users.
  • model your application’s objects and actions on objects and actions in the real world.
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  • This technique especially helps novice users quickly grasp how your application works. Folders are a classic software metaphor. People file things in folders in the real world, so they immediately understand the idea of putting data into folders on a computer.
  • iPhone OS users enjoy a heightened sense of direct manipulation because of the Multi-Touch interface. Using gestures, people feel a greater affinity for, and sense of control over, the objects they see on screen, because they do not use any intermediate device (such as a mouse) to manipulate them.
  • An iPhone application is better than a person at remembering lists of options, commands, data, and so on. Take advantage of this by presenting choices or options in list form, so users can easily scan them and make a choice. Keeping text input to a minimum frees users from having to spend a lot of time typing and frees your application from having to perform a lot of error checking. Presenting choices to the user, instead of asking for more open-ended input, also allows them to concentrate on accomplishing tasks with your application, instead of remembering how to operate it.
  • Your application should respond to every user action with some visible change.
  • Keep actions simple and straightforward so users can easily understand and remember them
  • Whenever possible, use standard controls and behaviors that users are already familiar with.
  • appearance has a strong impact on functionality: An application that appears cluttered or illogical is hard to understand and use.
  • Aesthetic integrity is not a measure of how beautiful your application is. It’s a measure of how well the appearance of your application integrates with its function. For example, a productivity application should keep decorative elements subtle and in the background, while giving prominence to the task by providing standard controls and behaviors.
  • An immersive application is at the other end of the spectrum, and users expect a beautiful appearance that promises fun and encourages discovery.
  • appearance still needs to integrate with the task.
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