Group items tagged

Once you are happy with your widget you can publish it to grab the embed code. It works just like YouTube etc where you are given some HTML to put into your website or blog post.

The main draw will be the items found in the Components area, from images through to more dynamic content like Google Charts and RSS feeds.

Take a deep breath and relax; building a widget isn't rocket science. But in this nascent world of distributed content, where standards are not yet established, understanding your options along with some generally accepted best practices will help you make smart design and development choices for your project.  So how do you determine what's right for your widget? From timing to technical specs, here's a how-to for budgets large and small, whether you have in-house designers and developers or are looking to outsource, and anything in-between

That’s one of the reasons why I tend to think that social media (by which I mean actual conversations and relationship building exercises, not widgets and Facebook fliers) is more aligned with the goals of a PR program than it is with marketing.

Here’s my response: 1. I have no idea if the Facebook platform is alive or dead. I’ve got left-over MREs from Y2K, however, so I think I can survive its demise, if it should occur. 2. Asking people if they use RSS is like asking people what size air filter goes in their car. RSS is now entrenched in the infrastructure of the sharing web. It fuels widgets, it automates blog posts, it enables all sorts of gizmos and thingees that the average web user would never recognize as RSS. Nor should they. Web users should click on a button that says, “bring me information about this topic or from this source.” How it gets delivered will probably involve RSS, but who the heck cares.