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Understand why you should integrate Magento with SuiteCRM and read about a simple and easy way to integrate the two popular systems. Magento SuiteCRM integration explained!

Consumerism in the modern age dictates that businesses need to have an eCommerce solution in place to stay competitive and satisfy the growing demands of customers. People want the convenience of shopping from their PC or mobile without having to visit a physical store. This, combined with technological advancements has led to the growth of ecommerce industry.

More and more organizations realizing the benefits of a customer management strategy and implementing CRM systems. But successful implementation of a CRM system within an organization is easier said than done. Introduction of a CRM system requires a change in approach to customer management at the organizational level. Its not the concern of merely a department - whether marketing, sales, or IT. On top of all this, many organizations also hear scary stories of failed CRM experiments at other organization and hence, don't want to commit to a CRM strategy themselves.