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Managing the young generation of workers – sometimes called GenY, GenMe, or Millennials – is a hot topic, covered in the popular press and discussed in numerous books and seminars. However, most of these discussions are based on perceptions and anecdote rather than hard data, partially because no one had established that GenY differed in work values from previous generations.

Striking differences emerged for valuing leisure. GenY was much more likely than previous generations to say they wanted a job with an easy pace and lots of vacation time, and less likely to want to work overtime. They also saw work as less central to their lives and were more likely to agree that "work is just making a living." At the same time, they placed more importance on salary and status. In other words, the younger generation wants to have their cake (big salaries) and eat it too (work-life balance).