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Everyone keeps on hearing about this mysterious SEO that is supposed to be the lifeline of businesses on the web. What's it all about? Is this something that could magically transform your vid production into viral status overnight or maybe a black hat technique to keep your name on the first page of Google search results? Marketing, that's what the fuss is all about. SEO is closely related to what businesses do irl as advertising and marketing, only it lives online. This is one of the strong factors behind websites ranking first on online searches -- a most coveted spot on the web. Say, you have this cozy restaurant in Cebu. Everything's cool, you even get a steady stream of customers every day from word-of-mouth advertisement of local patrons. However, having a presence on the web will propel this popularity into another level. Every time someone type "Cebu restaurant" or "good restaurant in Cebu" on a search engine, you will be there on the first page, among the top results. The kicker is, All businesses want to be on the top results but search engines would want to have only the relevant websites on their search results. You could imagine just how this became a cat-and-mouse game that makes the whole thing progressively complex every day. (Search engines claim to tweak their search algorithm multiple times in a day!) To increase your website's ranking and exposure in search results you have to obtain an understanding of how search engines work (or at least have an educated guess). Also, identify what search phrases people type in search engines. There are hundreds of various signals search engines claim to incorporate in their search and ranking codes -- most of which cannot, if at all known, be easily influenced. Other Services: http://logicgateone.com/#!/Online_Reputation_Management http://logicgateone.com/

http://www.logicgateone.com/#!/Quality_Link_Building Even as we know that SEO (http://www.logicgateone.com/#!/SEO) is not all about the links, we acknowledge that it is a big deal. It used to be a great thing to have a website linked to yours, through something called reciprocal links. Well, search engines have caught on and have now rendered those reciprocal links practically useless in getting higher ranking. For search engines, mutual links seem too fishy and most likely meant there's some sort of connivance. Search engines have grown so smart when it comes to link analysis that they could figure out how pages or websites are linked amongst each other. Even more reason to remember that the value of link building does not lie on the quantity but on the link's reputation (http://www.logicgateone.com/#!/Online_Reputation_Management) and topic. Why so? Well, a website about the same field as yours will count more than those that are not related at all. For example, you have a website about a restaurant, so it will make more sense to link to food blogs and directories and whatnots instead of linking to DIY construction projects, right? Bookmarking is an important part of quality link building. It's the perfect way to save the links without having to store the bulky webpages themselves to access it easily next time (kinda like how you would bookmark pages of a physical book to mark where you left off). Online (or offline) bookmarking tools enables you to edit descriptions, like filenames, or add tags to make them easy to search (a strong factor for this to be added in SEO strategies). You can also share it to others and add comments or ratings to other's bookmarks.