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If companies want to meet the needs of today’s workforce they ought to be offering them a new type of work experience and prioritising employee-interaction and flexitime working.

Not only internal, but also external factors are strong drivers of innovation. Why have, for instance, some places emerged as “hot spots” for innovation? The impact of the location on innovation is the second in a series of five articles by Gunjan Bhardwaj, head of Ernst & Young´s Global Business Performance Think-tank. The topics of the other articles are: Disruptive Innovation; Innovation in Networks; Social Innovation; and Business Model Innovation.