Frankfurt Book Fair 2009 - How will digitisation shape the future of publishing? - 0 views
-
Lisa Spiro on 05 Oct 09"Frankfurt, 13/10/2008 - The organisers of the Frankfurt Book Fair - the global meeting place for the book world - have conducted a major survey to find out how digitisation will influence the future of the publishing industry, and who will be the driving force behind it. Over 1,000 industry professionals from over 30 countries responded to the survey, issued via the Frankfurt Book Fair Newsletter. The most interesting results: * China's digital influence in international publishing predicted to increase threefold in next five years * consumers, Amazon, Google believed to drive the digitisation process * e-content will overtake traditional books in sales by 2018"