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A UK article about how women are taking the lead in the mobile arena. They prefer mobile sites to apps, but use apps, and use social media much more than men. Some stats on the activity of women using mobile devices.

"Women process information and make purchasing decisions differently than men: 59% of women feel misunderstood by food marketers; 66% feel misunderstood by health care marketers; 74% feel misunderstood by automotive marketers; 84% feel misunderstood by investment marketers 91% of women in one survey said that advertisers don't understand them 70% of new businesses are started by women The average black woman spends 3 times as much on beauty products compared with the average woman Women influence $90 billion dollars worth of consumer electronic purchases in 2007 61% of women influence household consumer electronic buying decisions Nearly 50% of women say they want more green choices 37% are more likely to pay attention to brands that are committed to environmental causes. 25% of all products in a woman's shopping cart nowadays are environmentally friendly.When women are aware you support women owned businesses 79% would try your product or service 80% would solidify their brand loyalty"

Nice differentiation between mentor, advisor, coach and supervisor on AWIS blog. "As the largest cross-disciplinary organization representing women in STEM, mentoring is a topic we've been addressing for decades. Donna J. Dean, PhD, past AWIS President and Fellow, has authored a book on mentoring women in STEM. (Which everyone in STEM should read. men can definitely gain insight from Donna's wisdom, too.) So, what is the difference between mentoring, coaching, advising and supervising? Donna sums it up this way: A mentor is a wise and trusted person who guides, protects, and promotes the protégé's (mentee's) career. An advisor is someone who offers advice, from a perspective of wisdom or authority. A coach helps with specific skill and ability development, often on a fee basis. A supervisor ('boss') has the official task of overseeing your work."

New York Times, May 28. 2015 by Claire Cain Miller "The biggest obstacle to women in joining the highest ranks of the business world is a lack of family-friendly policies. That, at least, has been the conventional wisdom in recent years, and it has been embraced by progressive companies that offer flexible schedules or allow people to work from home. But some researchers are now arguing that the real problem is not the lack of family-friendly policies for mothers, but the surge in hours worked by both women and men. And companies are not likely to want to adopt the obvious solution."

"In 2002, approximately 12 million people were employed by nonprofits and another 100 million volunteered their time to help these organizations (O'Neill, 2002). If any sector could be exempt of the glass ceiling - where professional women would advance and be paid at the rate same as men - the nonprofit sector seems like the most viable candidate. An overw helming percentage of nonprofit employees are 3 women, so it logically follows that in this sector, the percentage of female CEOs would be larger than the percentage of male executives and the two groups would be similarly compensated (Hays, et al., 2009; Johnston, & Rudney, 1987; Gibelman, 2000a; Joslyn 2003; Shaiko, 1996; Pynes, 2000; McGinnis, 2009). Perhaps in this se tting, supportive female co-workers would be more likely to confront inequity and encourage women as they work toward promotions. But such scenarios are the exception rather than the norm. It turns out that the glass ceiling of nonprofits is similar in construc tion and resiliency to the gl ass ceilings of government and private industries. "

Report on the Huffington Post on International Women's Day, 3/9/15 on the Q & A on Facebook that actress Emma Watson did on how critical it is for both men and women to come together in the fight for gender equality.

excellent assessment in The Saturday Essay on helping well-intentioned male managers support and guide their women employees who are potential leaders more effectively, December 2014. Came up in LeanIn materials submitted by members.

website by Mac Rivera on ProjectManBeyond

blog post from ProjectManBeyond, Self-Evolution for Men, posted 2/26/2016 with excellent ideas for growing willpower to do the things important to you. each essay offers a read time, ex. 7 minutes. By Mac Rivera, founder of a site for advanced self-developMent

role models--men and women

women's professional crises; we are not brave enough; we have not learned how to stand up for what we want to be, do, etc. girls go underground when they enter puberty--stop thinking they can be a leader, become reoccupied with their image, go underground. Crisis emerges--on average, most women (70%) face three crises at a time. 1) can't speak up 2) can't get out of crushing competition 3) can't break cycle of mistreatment by narcissists 4) can't heal chronic illness 5) can't do work that I love. See bravely, speak bravely, shine bravely is way to change one's life. How are you special? What are your amazing gifts? How are you precious and valuable in this world? "The talents that come easily to you are just the ones the world needs." Are you leveraging the talents that come easily to you? Women are viewed more negatively than men when they are perceived as forceful. Sharing who you are is not bragging. 20 facts of who you are and what you have done, and why it's important. Way to attract people who need you. Own your authority but ground it in value and respect. ground forceful statements in one of your values. Frame it with a value, then explain position. All ideas have value. Shine bravely--

Last month was National Women's Small Business Month - one of the fastest growing segments of the small business community. Today, about 30 percent of small businesses are owned by women, compared to about 5 percent in 1970 - that's 7.8 million businesses growing at twice the growth rate of men-owned businesses.

Fast Company article on how female voices are perceived differently (downgraded) from male voices, when they are offered in the same conversation and the same message is being conveyed. Women CAN improve the way they express themselves but there is a clear bias in how they will be perceived.

rationale and components for WL Studio?

This is phenomenal. Thank you. YES! If we begin with the components of Notice, Dream, Connect and Do, we are well on our way to a viable leadership project.What have we noticed, what do we dream, what other connections can we make, what will we do about what we noticed? I have noticed that, like the young woman on the video, many do not know where their passions lie. I have noticed that women (and men) experience horrible events in their professional lives and they have little support. I have noticed we have so many directions in which we can go, and it would be helpful for us to find a direction that suits us.

great McKinsey & Company blog post by Lareina Yee, January 2015

riveting interview with Deirdre McCloskey, economist on two points: transition from man to woman, and writing.

roll back on affirmative action practices

Interview with Angela Flournoy where she recommends three short stories as the best she has ever read by Junot Diaz (Drown), Edwidge Danticant (Krik? Krak!) and James Baldwin's (Sonny's Blues).