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Doris Reeves-Lipscomb

OfficeMax executive apologizes over 'daughter killed' mailer - LA Times - 0 views

www.latimes.com/...cemax-mess-20140121-story.html

big_data privacy Office_Max LATimes womenslearningstudio

shared by Doris Reeves-Lipscomb on 28 Jul 15 - No Cached
  • In a world where bits of personal data are mined from customers and silently sold off and shuffled among corporations, Seay, 46, appears to be the victim of marketing gone horribly wrong.
  • World Privacy Forum, a nonprofit public interest research group based in San Diego, noting that this is just one example of the information such companies probably hold.
  • "This is the tip of the iceberg. This happens all the time," said Pam Dixon, executive director of World Privacy Forum, a nonprofit public interest research group based in San Diego, noting that this is just one example of the information such companies probably hold.
  • ...2 more annotations...
  • "Why do they have that?" Seay said of the information about his daughter's death. "What do they need that for? How she died, when she died? It's not really personal, but looking at them, it is. That's not something they would ever need."
  • Dixon's group has found companies selling data on rape victims, seniors suffering from dementia and people diagnosed with HIV and AIDS. She said companies created powerful data sets by combining personal information available from public records, census information and social media."All of us are on these lists, and right now we don't even have the right to find out what list we're on or what they say about us," Dixon said. "And I think it's becoming increasingly important for us to see this information and have some rights so we can get off these lists. For this father and mother, I can't think of a worse thing."
  • Doris Reeves-Lipscomb on 28 Jul 15
     
    LA Times article by Matt Pearce, January 20, 2013 on infrequent Office MAx customer who received a solicitation from Office Max with his name on it followed, by "Daughter Killed in Car Crash." How did the company get the information and why did it appear on the envelope because the recipient had lost his daughter in a car crash a year before?
Doris Reeves-Lipscomb

Learning A New Skill Works Best To Keep Your Brain Sharp : Shots - Health News : NPR - 0 views

www.npr.org/...-best-to-keep-your-brain-sharp

NPR brain exercise dementia lifelong_learning benefits tips womenslearningstudio

shared by Doris Reeves-Lipscomb on 14 Mar 17 - No Cached
  • Doris Reeves-Lipscomb on 14 Mar 17
     
    great article on research showing how mastering a difficult new skill and regular exercise not only delay brain declines but can increase brain volume and its functioning
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