Tree huggers will confuse shoppers, says Amazon - 1 views
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Daniel Lamken on 02 Oct 14I've used this article in class in association with photographs of 'treehuggers', often making imaginative political commentary. The idea of 'confusion' in the headline is in how potential subscribers to Amazon.com (a huge corporation) and Amazee (a small Swiss environmental advocacy group) type their searches carelessly. Be sure to check out the "comments" thread for further study of this text-type: blog journalism.