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Over the years blogging has been used for opinion sharing and views exchanges. However the growth of the information technologies by leaps and bounds...

Bill Gates wrote an essay 'Content is King' back in 1996 that talked about things beyond writing a blog or making a video and asserted that real money on the Internet would be made through content. In the past decade, few industries have been as disruptive as the content industry. A few years ago, MarketingMag.com predicted that content marketing will be a $300 billion industry by 2019. Now, according to a recent report from Technavio, the content industry is projected to be worth $412.88 billion by 2021.

While quality content is the popular demand, the title suggests otherwise. Writers mostly try to focus on the quality of the content so that it connects well with the audience. Who needs good quality content when people usually just see the visuals and scroll past the content? Ranking higher on the popular search engines will also not be possible without high-quality SEO optimized contents, but why should you care? SEO is old school and focusing on good content is outdated. Then why care for what Google says? The success rate of your marketing campaigns isn't decided by the quality of your content but the amount of money spent on paid ads. So why do people really care about good quality content? Let us look at a few points:

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