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etiennea

Mobile Deal-Finding App Shopular Raises $6.4 Million Series A From Sequoia - 0 views

http://techcrunch.com/2013/09/26/mobile-deal-finding-app-shopular-raises-6-4-million-series-a-from-sequoia/ When you go into a mall, it gives you allcoupons around you

started by etiennea on 18 Nov 13 no follow-up yet
Sidney Burks

In-Bus Wifi - 3 views

Product: Wifi in RATP bussystem   Business Model: Costs Hardware Installation Maintainance Internet Access Server Operations Revenue: When a  passenger connects to the free wifi, they a...

verticals

started by Sidney Burks on 17 Nov 13 no follow-up yet
Sidney Burks

Best of Location Services - 3 views

Consumer: - offer points, instead of discounts (ShopKick) - points useable across merchants, or redeemable for prizes (Amazon, Starbucks certificates) Merchant - Send consumer a targeted email o...

best of

started by Sidney Burks on 17 Nov 13 no follow-up yet
Sidney Burks

Criteo en négociation en vue d'acquérir l'email retargeter Tedemis - 3 views

I like it.. that's an element to put on our list of "best things"

tedemis

started by etiennea on 17 Nov 13 1 follow-up, last by Sidney Burks on 17 Nov 13
Sidney Burks

Euclid - Breakthrough analytics for offline retail - 2 views

euclidanalytics.com

cisco

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Sidney Burks on 17 Nov 13
     
    Full analytics platform to help retailers make data-driven decisions
Sidney Burks

Nomi · Omnichannel Marketing Platform - 2 views

www.getnomi.com/index.html

cisco

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Sidney Burks on 17 Nov 13
     
    On top of Cisco, presence and superficial analytics.. not attractive
Sidney Burks

Nearbuy - Guest Wi-Fi for Omnichannel Retail - engage omnichannel shoppers - 0 views

www.nearbuysystems.com/...guest-wifi.html

cisco

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Sidney Burks on 17 Nov 13
     
    Seems to be aimed at chain retailers (competition). API could be worth a look.. need more info. Detection, and low Engagement
Sidney Burks

Aisle411 - Drive Store Visits, Loyalty & Basket Size | aisle411 - 0 views

aisle411.com/ore-visits-loyalty-basket-size

maps grocery

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Sidney Burks on 17 Nov 13
     
    Searchable store maps, not so interesting
Sidney Burks

TapIt - Mobile Advertising Network | Mobile Monetization | Publishers - 0 views

www.tapit.com/publishers

monetization

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Sidney Burks on 17 Nov 13
     
    Ad network that we could join as a publisher for monetization
Sidney Burks

Joingo - 0 views

www1.joingo.com

cisco app

shared by Sidney Burks on 17 Nov 13 - No Cached
    • Sidney Burks
      Sidney Burks on 17 Nov 13
       
      Uses Cisco MSE platform, along with whitelabel mobile app. Zone location and message targeting www.joingo.com
Sidney Burks

AmEx is the king of check ins - and it could own local | VentureBeat - 0 views

venturebeat.com/...eck-ins-and-it-could-own-local

shared by Sidney Burks on 17 Nov 13 - No Cached
  • Yelp provides near universal coverage in the United States, but it still doesn’t have enough information to provide useful recommendations.
  • It’s complete, not aspirational.
    • Sidney Burks
      Sidney Burks on 17 Nov 13
       
      Importance of transaction data in recommender systems, vs social data
  • ...11 more annotations...
  • It’s validated.
  • It is harder to spam. Restaurant owners and competitors can’t manipulate their ratings given the volume of data.
  • It doesn’t suffer from a sample bias like Yelp does.
  • Yelp has 27.6 million reviews in its entire history, about 20% of which are spam.
  • Recommend restaurants based on other restaurants you’ve visited. People who regularly go to Applebee’s might get more chain restaurants, people who eat at fancy places will get more fancy places.
  • Make recommendations based on budget. Unlike local sites that rely on users to give price ranges, AmEx knows what the typical transactions are.
  • Tell me what businesses are open on a holiday. It’s Memorial Day and I don’t know what’s open. By collecting and analyzing real-time swipe data, AmEx could tell me where I can go. (Presumably businesses that are swiping transactions are open.)
  • I’ve asked AmEx executives at various levels for data and the answer is always the same: no.
  • AmEx also does not currently have SKU-level data.
  • With SKU-level data, AmEx likely would have allowed the Brookstone charge to go through, knowing that Pan Am cufflinks fit with my profile as an aviation buff.
  • Large retailers like Amazon are unlikely to share SKU-level data with transaction processors. That data is too valuable. But smaller retailers might. At a much smaller scale, that’s what the small businesses that use Square Register are doing.
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