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Ian Forrester

Burger King debuts Whopper ad that triggers Google Home devices - Business Insider - 0 views

uk.businessinsider.com/le-home-devices-reuters-2017-4

intrusive intrusivemedia dataethics automation advertising adverts burgerking iot googlehome

shared by Ian Forrester on 13 Apr 17 - No Cached
  • Ian Forrester on 13 Apr 17
     
    burger King will start televising a commercial for its signature Whopper sandwich that is designed to activate Google voice-controlled devices, raising questions about whether marketing tactics have become too invasive.
Ian Forrester

Burger King hijacks the Google Assistant, gets shut down by Google | Ars Technica - 0 views

arstechnica.com/...ontrol-of-the-google-assistant

burgerking okgoogle iot advertising adverts

shared by Ian Forrester on 14 Apr 17 - No Cached
  • Ian Forrester on 14 Apr 17
     
    Burger King hijacks the Google Assistant, gets shut down by Google Burger King's ad invokes the "OK Google" hotword to advertise fast food; gets blocked.
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