Most Marketers Plan to Increase Social Media Spend This Year [STUDY] - 0 views
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An overwhelming number of marketers consider social media to be integral to their strategies this year, and 70% plan to increase their social media budget by more than 10% this year
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found that the primary social media goal is to increase Facebook “Likes.”
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social networking would take 11.9% of their overall budget this year compared with 13% for TV
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