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Jan Keček

Marketing Automation Software: Choose the Right Solution - 0 views

www.toprankblog.com/...marketing-software-tips

marketing automation ipraktikum praktikum internet www networking

shared by Jan Keček on 10 Apr 13 - No Cached
  • Marketing Automation Software: Tips for Choosing the Right Solution
  • Simply put, it can amplify the effectiveness of a marketing strategy that’s already working, but it can’t make an ineffective strategy work, and it won’t substitute for a lack of strategy!
Jan Keček

Cyber-security: To the barricades | The Economist - 0 views

www.economist.com/...heir-cyber-defences-barricades

ipraktikum internet cyber- attacks

shared by Jan Keček on 04 Mar 13 - No Cached
  • European Commission and the White House have set out a series of new rules designed to stem the rising tide of cyber-attacks against public and private victims.
  • Alongside his state-of-the-union message on February 11th, Barack Obama released an executive order intended to plug the gap left by the failure of Congress to pass cyber-security legislation that matches the growing threat.
  • By contrast, the European Commission’s cyber-security strategy is at an earlier stage. It wants member countries to introduce laws compelling important firms in industries such as transport, telecoms, finance and online infrastructure to disclose details of any attack they suffer to a national authority, known as a CERT (Computer Emergency Response Team). Each CERT will be responsible for defending vital infrastructure-providers against online attacks and sharing information with its counterparts, law-enforcement agencies and data-protection bodies.
  • ...1 more annotation...
  • What neither the European nor American measures deal with directly is the shortage of cyber-security specialists. A gloomy review of the British government’s strategy by the National Audit Office, a spending watchdog, said the skills gap could take 20 years to bridge.
alja polajžer

BBC News - Internet privacy: Genuine concerns or paranoia? - 0 views

www.bbc.co.uk/...business-17369659

news bbc privacy internetnipraktikum

shared by alja polajžer on 07 Mar 13 - No Cached
  • However unwittingly, you share personal information with complete strangers every single day - via the internet.
  • Mr Chester.
  • But Google is not the only internet service busy farming out data and this raises the question of the invasion of people's rights.
  • ...8 more annotations...
  • "Companies like Google, Facebook, Yahoo and Microsoft are expanding their data collection techniques and they are not telling consumers and citizens why,"
  • The issue is about how you pay for online services and whether you are happy to sacrifice privacy for getting a service for free.
  • Most newspapers in the world are posting every newspaper they have ever printed, so people are finding that things they did in the past are being made public.
  • e believes it is the Europeans who are driving the policy debate, while the US strategy is to lobby the Europeans to accept the idea that there can be self-regulation, to trust the Googles and Facebooks and let this market grow.
  • The users themselves are problems as well," he says "Because they post, blog, tweet and do everything else also."
  • A lot of times most people click 'Yes' without reading what the privacy policies are” End Quote Frank Ahern
  • Google has changed its rules to allow information to be shared across all its services.
  • Internet privacy: Genuine concerns or paranoia?
Katja Jerman

Letters: Big data and big problems for personal information | Technology | The Guardian - 0 views

www.guardian.co.uk/...-problems-personal-information

data personal information problems privacy identification security

shared by Katja Jerman on 06 Mar 13 - No Cached
  • describes a new product to collect and mine user data online
  • PII is a predetermined list of attributes that could identify an individual
  • personally identifiable information?
  • ...5 more annotations...
  • Identifiably personal information (IPI, if you must) is any set of data which by inspection could lead to the identification of an individual from a group, with a given level of confidence in a given time
  • is based on solid academic work on differential privacy and security threat modelling.
  • could turn data science into data surveillance.
  • Data mining by many businesses seeks to predict trends in purchasing behaviour, monitor customer response to service delivery and assess their marketing strategy against those of their rivals.
  • The real power of social media mining is establishing a "pattern of life" from which anomalies might stand out
Katja Jerman

Why the entertainment industry's release strategy creates piracy | Technology | guardia... - 0 views

www.guardian.co.uk/...nment-industry-creating-piracy

entertainment industry piracy

shared by Katja Jerman on 06 Mar 13 - No Cached
  • If you want people to buy media, you have to offer it for sale. If it's not for sale, they won't buy it, but many of them will still want to watch or hear or play it, and will turn to the darknet to get – for free – the media that no one will sell to them.
  • Today it's hard to find any knowledgeable person who thinks that making more money by delaying a release to an optimal date is possible, except to the extent that the knowledgeable person is selling something.
petra funtek

EBSCOhost: Internet Piracy as a Hobby: What Happens When the Brazilian Jeitinho Meets ... - 2 views

ehis.ebscohost.com.nukweb.nuk.uni-lj.si/...detail

shared by petra funtek on 11 Apr 13 - No Cached
  • Downloading?
  • Internet Piracy as a Hobby: What Happens When the Brazilian Jeitinho Meets Television
  • This paper explores the Brazilian cultural practices of illegal downloading of American television programs. Through research on television show forums, fandom websites, fan communities in the social networking website Orkut, the networks' homepages and literature review, piracy is shown to be related to cultural practices and an inadequate broadcasting system. It seems Brazilian fans persist in breaking the law when downloading television shows from unauthorized sources, regardless of the severe legal penalties to transgressors. They use a popular 'problem-solving strategy' (Duarte, 2006) called jeitinho brasileiro to respond to the delay or unavailability of U.S. programming on Brazilian cable and free to air television. The jeitinho brasileiro is exemplified by the fans having organized systems for file sharing of the episodes in Orkut fan communities. The study looks at a group of fans named legenders, who produce subtitles for the downloaded shows as a hobby, also despite of the Brazilian legislation on intellectual property protection. Furthermore, the paper explains why Brazilians who download television shows do not respect the law in reference to cultural, economic and political contexts. It concludes with the idea that the broadcasting industry must update and adapt its television programming distribution system, taking into account the particular context of each country, such as in Brazil.
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