Instagram makes you the product | Technology | guardian.co.uk - 0 views
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Mark Zuckerberg's Facebook bought Instagram for $1bn.
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In an FAQ section on Instagram's website, the company explains the cost of its app in just 12 words: "$0.00 – available for free in the Apple App Store and Google Play store."
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In fact, the cost of using the app is that you, the user, are the product.