Group items tagged

Technology sometimes leads to interesting hybrids. Tiltrotors are an interesting mixture between airplanes and helicopters... but frightfully expensive. Yet, while they certainly cannot be considered to be dominant designs, they seem to make sense in market niches

There is another paradigm shift that is currently coming out. Incandescent lamps are getting to the end of their lifecycle, and we are observing competition between low-power fluorescents and LED lights. If progress in LED lights will be fast enough, it is likely that they will become the dominant technology. If not, they might remain confined to niche applications.

The story of Zai, makers of luxury ski equipment, is interesting and typical of firms who plan to work on a differentiation strategy and carve themselves a niche with little competition, at the same time solving technical tradeoffs in a different way than done by "traditional" competitors

The iPad has finally been launched. It will be interesting to see whether this new type of product will carve itself a niche along to existing products (smartphones on the one side, PCs on the other) or whether it will become a substitute to them. Of course, this doesn't only depend on its own merits, but on features like connectivity, availability of applications and content and - not to be neglected - performance of the supply chain.

e-book sales are growing fast. Is it likely that in a not-so-far-away future paper-based books will be little used, if not in niches? It sounds impossible, given the centuries-old technology, but it might come. One key question arises: what will the business model of publishing become then?

German Chancellor Dr. Angela Merkel is trying to mark the future of the electric and hybrid vehicles founding the "National Platform for Electric Mobility" - a new alliance dedicated to promoting sustainable mobility. A clear objective: she wants to take electric mobility out of its niche model status and become the market leader for a new type of sustainable mobility by 2018. This strategy is planned by the German federal government, which would like to to promote electro-mobility and to see about one million electric vehicles on the roads by 2020. It's a clear way to force the German carmakers for reshaping mobility. The market needs innovations that are intelligently coordinated and networked, from the engines themselves to a reliable infrastructure (charging points) and well-trained experts who can deal with highly complex technologies.

Toyota has agreed to invest $50m in Tesla, the Californian builder of battery-powered cars, as it seeks to extend the dominance it has built in petrol-electric hybrids into the next generation of green vehicles. The deal announced on Thursday makes Toyota the second big global automaker to invest in Tesla, a six-year-old startup founded by Elon Musk, creator of the internet payment service PayPal, and backed by other Silicon Valley luminaries such as Google's founders Larry Page and Sergei Brin. The deal could help Toyota repair its reputation in the US after a series of safety problems that have forced it to recall millions of its cars, pay a $16.4m fine and endure multiple investigations by Congress. Toyota has built a big lead in low-emission cars with its Prius hybrid, which went on sale in 1997, and is by far the best-selling alternative to standard petrol-only vehicles. But some other carmakers are preparing to try and leap-frog Toyota by introducing battery-only cars.