Group items tagged

A quick rant from me to you, dear readers. Yesterday I received an unsolicited email from a woman who was pitching me a service - one totally irrelevant to my life. In her signature, in which she included what she considers her credentials, she had the statement, "More than 2,000 followers on Twitter." I gasped, somewhat in horror. I laughed, full of humor. Twitter is fun and a great networking tool and business opportunities can stem from Twitter. I won't reiterate all of the ways because there are tons of existing resources. Yet as big as Twitter has become it's still not massively adopted. Using such a tagline in your credentials does one of two things: 1) makes schooled Twitter users laugh and 2) makes those unfamiliar with Twitter roll their eyes. For instance, HubSpot, a really cool inbound marketing firm, runs Twitter Grader, a way that Twitter users grade the reach of their feeds and profiles based on HubSpot's super secret algorithms. It's a fun tool - but it only measures folks against about a million or so other users (I think that's because it can only grade you against other folks who have graded themselves). It's also not the end all, be all of measuring Twitter influence.