Abstract Tools for social networking and social awareness are developing rapidly and evolving continuously. They are gaining popularity in a growing number of professional as well as personal activities, including scholarly research. There are social awareness tools for science researchers that facilitate collaboration, help manage references, and offer options for presenting findings in new ways. This paper discusses those tools. Evaluating and understanding their functionalities requires effort, and scientists can be reluctant to invest the necessary time to learn to use and populate them on their own. This suggests that an important role for librarians is to evaluate the many social awareness tools available, to recommend the ones that are best suited to each researcher's needs, and to help researchers use those tools effectively.

Abstract The web is rapidly becoming both more open and more social through the provision of technologies that make it easier for end users to access resources and join in social networks. Social networks have pioneered online communities, allowing users to contribute to collective knowledge by tagging online resources. Tagging behavior increased dramatically between 2005 and 2007. This article reports on an investigation of social tagging using data gathered from Delicious, Flickr and YouTube for the years 2005, 2006 and 2007. Preliminary findings indicate both that it is possible to profile a social network through the analysis of tagging data and that Delicious is a more representative venue for analyzing the social tagging behavior of users than either Flickr or YouTube.

Doing it Wrong: State Department Buys Facebook Fans

Doing it Right: Transportation Security Administration (TSA) on Instagram

is worthwhile to consider the two programs, why they hit or miss the mark and what it means to social media marketing for brands.

executives in internal social business roles, including knowledge management and IT, continue to earn more than social business execs in marketing and corporate communications.

ans son livre – Le guide ultime Pinterest pour les affaires – Karen Leland, Présidente de Sterling Marketing, donne toutes ses stratégies pour aider les entrepreneurs à exploiter au maximum Pinterest.

Déjà, agrandir son audience

Utiliser des mots clés dans tous vos pins

Le concept du digital workplace réunit l’intranet et les RSE et bien plus. Avec une stratégie de cohérence, pertinence et complémentarité entre les plateformes différentes dans l’entreprise, on peut arriver à créer un environnement numérique de travail qui permet à chacun de trouver sa place, même créer sa place.

Les réseaux sociaux d’entreprise n’ont pas tenu leurs promesses de performance, de transversalité ou d’intelligence collective. 20% seulement des projets ont produit des résultats mesurables et positifs !

Présentée sous la forme d’une cible, elle présente un véritable état des lieux des différents services de l’univers social media, articulé autour de 26 catégories

Many of the world’s biggest multinationals are now deploying analytics 2.0, a set of capabilities that can chew through terabytes of data and hundreds of variables in real time.

Des algorithmes analyseront ainsi les historiques des navigateurs pour établir à quelles newsletters l’utilisateur s’abonne, quels sites sont le plus visités.

Mais puisque Twitter supporte Do Not Track, il sera possible aux utilisateurs de choisir de ne pas être importuné par ces publicités, ciblées ou pas.