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The 3x1 initiative started as the 2x1 programme, which was established in Zacatecas, Mexico in 1993. This initiative aims to expand Home Town Associations' (HTA) community development funds: for every dollar contributed by HTA, the different government levels match this contribution. The 3x1 initiative stared operations in 2002. Projects include support for the church, town beautification, basic assistance in health and education, and constructing and improving public infrastructure. A small number of projects support wealth generation activities. Twenty-seven states in Mexico and 40 HTAs in the United States currently participate in this programme.

In, 2002 the 3x1 projects totalled US$ 43.5 million, a quarter coming from HTAs. Zacatecas received over one-third of the allocation, while Jalisco, Guanajuato, and Michoacan also participated significantly. Ten per cent of the projects focused on electrifications and economic infrastructure and over ten per cent focused on social infrastructure. Most of the communities targeted suffer basic development problems and have high emigration rates, and are in need of basic public infrastructure.

First, funds tend to flow to non-marginal communities; and, second, most projects funded are not productive. In response, the Mexican government has introduced a quota for marginal communities, and since 2002, to insist on productive investment.