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Bettina Minder

Museum 2.0: Pointing at Exhibits, Part 2: No-Tech Social Networks - 0 views

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    How do you design physical infrastructure that ties individuals together in meaningful ways?
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    How do you design physical infrastructure that ties individuals together in meaningful ways? 1. How do we let people personalize their identity in the museum such that they feel less like strangers and more like potential associates? 2. How do we design spaces that support sharing and intimacy among associated visitors?
Bettina Minder

Managing Beyond Web 2.0 - American Marketing Association - 0 views

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    Executives can use a model the Sloan Center for Internet Retailing have developed called LEAD (listen, experiment, apply, develop) to create a road map that will help companies thrive in the online world's environment of constant change.
Bettina Minder

Museum 2.0: Museum Photo Policies Should Be as Open as Possible - 1 views

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    "So what is spreadable media good for? * To generate active commitment from the audience, * To empower them and make them an integral part of your product's success, * To benefit from online word-of-mouth * To reach niche, highly interconnected audiences, * but most of all, to communicate with audiences where they already are, and in a way that they value. ...an open photo policy is a cornerstone of any institution that sees itself as a visitor-centered platform for participatory engagement. Here are five reasons I think museums should have totally open photo policies:
Axel Vogelsang

Forschungsprojekt: Kulturmanagement 2.0 | Karlshochschule International University - 0 views

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    rforscht werden soll der mediale Kontext Web2.0/Social Media im Zusammenhang mit Kulturmanagement - natürlich offen dokumentiert im und mit dem Web. Wie kann sich Kultur vernetzen und was haben die Beteiligten davon? Wie profitiert Kulturmanagement von den neuen Medien und welche Best-Practice-Beispiele gibt es - bzw. noch spannender die Frage, wie können die Studierenden im Zuge dieser Forschungsarbeit das erarbeitete Ergebnis selbst später zu einem zukunftsträchtigen Modell für andere Hochschulen und Bildungseinrichtungen verwandeln? Sozusagen von der Pionierforschung zum Vorreiter und klaren Besetzer einer neuen Form des Jobprofils Kulturmanager. So oder so: Es wird spannend und lehrreich
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