Feds Offer Best Practices for Customer Privacy | Top Stories | | Hospitality Magazine (HT) - 0 views
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Hospitality industry operators often collect information to better serve their customers. Information may be collected during various touch points, including employee-guest interactions, the company website, and through business partners, and may include personal identifiable information, preferences, groups with which customers are affiliated, etc. While customers understand that sharing their personal information helps businesses better serve their needs, they also have a right to know how that personal information is being collected, used and shared.
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Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Business and Policymakers
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This final report calls on Congress to enact general privacy, data security and breach notification, and data broker legislation in order to protect consumer privacy.
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The privacy framework applies only to commercial entities that collect non-sensitive data from more than 5,000 customers per year
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This element recommends that entities build in privacy at every stage of product development. Substantive protections include data security efforts such as encryption, reasonable collection limits, sound retention and disposal practices, and data accuracy. Policies and procedures should be designed that:
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•Protect personal information from unauthorized access; •Keep personal information accurate and up-to-date; •Require that business partners with which information is shared exercise reasonable efforts to maintain the confidentiality of personal information about customers; •Educate employees regarding privacy and best practices for protecting customer information; •Protect personal information transmitted via websites during online transactions or when using other technology.
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: A customer should be offered a choice at the time, and in the context, that his or her data would be used.
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The problem of the security in the internet is always risky for companies. Even though the customer trust the companies, but acctually, the companies sell your information without ask you if you want to share your information. For me, the organization for keeping the customers' information secured is useful and make sense, but I don't believe any companies want to pay for such service. They want to get income through selling the customers' information to other for comercial using. However, if the government make policy and establish law for protecting the customers information, it will be different. I think it will become a trend to promote.