Over the past ten years, the hospitality sector has experienced fast change. New technology, online marketplaces, and markets have ushered in a variety of new projects, from smartphone check-in and robots providing room service to self-ordering restaurant menus. The effects of these initiatives are beginning to be felt by customers in the service industry. Therefore, technological change in the hotel industry is difficult, but it also presents huge opportunity. Online review sites receive a lot of traffic as a result of the enormous user bases of the internet, including mobile, which also means a lot of potential revenue for online travel agencies (OTAs). Take the Google Trip App, which is based on user ratings from many platforms and past preference information. Users of virtual reality (VR) can also view a hotel's amenities from all sides. In-room entertainment options like split-screen TVs enable visitors to simultaneously watch a sports game and their favorite Netflix series. All of these enhance the guests' individualized and memorable experience. HotelTonight is an additional intriguing illustration. This platform helps partner hotels increase occupancy rates by focusing on consumers looking to make last-minute hotel reservations. Unlike conventional OTAs and other online hotel booking platforms, HotelTonight only provides a range of potential room pricing through its mobile app. Whether we like it or not, technology will continue to advance, and hotel companies may be able to use these problems to their advantage.
Over the past ten years, the hospitality sector has experienced fast change. New technology, online marketplaces, and markets have ushered in a variety of new projects, from smartphone check-in and robots providing room service to self-ordering restaurant menus. The effects of these initiatives are beginning to be felt by customers in the service industry.
Therefore, technological change in the hotel industry is difficult, but it also presents huge opportunity. Online review sites receive a lot of traffic as a result of the enormous user bases of the internet, including mobile, which also means a lot of potential revenue for online travel agencies (OTAs).
Take the Google Trip App, which is based on user ratings from many platforms and past preference information. Users of virtual reality (VR) can also view a hotel's amenities from all sides. In-room entertainment options like split-screen TVs enable visitors to simultaneously watch a sports game and their favorite Netflix series.
All of these enhance the guests' individualized and memorable experience. HotelTonight is an additional intriguing illustration. This platform helps partner hotels increase occupancy rates by focusing on consumers looking to make last-minute hotel reservations. Unlike conventional OTAs and other online hotel booking platforms, HotelTonight only provides a range of potential room pricing through its mobile app.
Whether we like it or not, technology will continue to advance, and hotel companies may be able to use these problems to their advantage.