What are the top 5 Proximity Marketing solutions for Retail? | by Henote Technologies |... - 0 views
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Proximity marketing is continual marketing that refers to the study of encompassing radius surrounding a particular business establishment.
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The consumer must have a Bluetooth-enabled mobile device to get connected within the range where proximity marketing technique is being applied.
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Beacons are deployed where the consumer is currently located, to send out and receive marketing information messages.
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It’s vital for targeted consumers to download and install the relevant mobile application on smartphones to receive push notifications.
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The ultimate proximity marketing solutions that make the campaign highly effective are based on five different systems. They are: