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Contents contributed and discussions participated by fdiaz75

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fdiaz75

Up to 5.2 Million Guests Affected in Marriott Breach | CoStar - 2 views

www.costar.com/298581442

breach hospitality TECHNOLOGY hotel

shared by fdiaz75 on 01 Mar 21 - No Cached
  • Marriott International announced a data breach with a property system, in which loyalty and contact information could have been obtained for approximately 5.2 million guests.
  • end of February 2020, the company identified that an unexpected amount of guest information may have been accessed using the login credentials of two employees at a franchise property. The company believes that this activity started in mid-January 2020.
  • information involved included Marriott Bonvoy account passwords or PINs, payment card information, passport information, national IDs, or driver’s license numbers.
  • fdiaz75 on 01 Mar 21
     
    This article proves that no matter how big a hotel is they can still encounter a target data breach. The fact that this data stealing went on for two months and affected 5.2 million guests. Also the data collected aside from fincial information, but the personal data makes it larger threat to guests. Adding a specific website will help some concerns.
fdiaz75

Hotels need to pay better attention to social media to drive revenue | Hotel Management - 0 views

www.hotelmanagement.net/...-social-media-to-drive-revenue

hospitality TECHNOLOGY hotel

shared by fdiaz75 on 22 Feb 21 - No Cached
  • Brands need to measure whether or not they’re accessing their target audience on social media, and whether those interactions are helping move the customer through to booking,”
  • Hotels need to pay attention to the conversations around their brands online, and they need to get involved,”
  • Social media users are using social media to figure out where they’re visiting next, what they’re going to do when they get there, and where they are going to stay,”
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  • The companies that are best at tracking social media return are measuring all of their marketing efforts including organic and paid social so they can see how social media is driving traffic and influencing purchasing decisions.”
  • fdiaz75 on 22 Feb 21
     
    It is crucial that hotels manage their social media presence and reputation if they plan to attract newer customers. The newer generations go to social media sites now to see what people are saying about hotels. A single bad review without a rebuttal can really make people think twice before booking. If its a negative review the hotel has to respond to show good faith to any future bookers that they are willing to respond. Same goes for positive reviews, some guests appreciate the acknowledgment. As its stated in the article its important hotel are aware of the conversation about their property. Another key to social media will be analyzing the data to make sure you are aiding guests through the booking process.
fdiaz75

Beaconstac's Beacon Tech Helps Hotels With New Marketing Opportunities - 0 views

guestexperience.wbresearch.com/...en-new-marketing-opportunities

hospitality technology beacon

shared by fdiaz75 on 15 Feb 21 - No Cached
  • Millennials are more likely to gravitate towards technologically-savvy hospitality providers who can offer them unique experiences - especially those that use their smartphones and other tech to connect with them.
  • In fact, approximately 90% of a guest's vacation time is spent outside the hotel environment. While not surprising, this leaves hotels with only a very small window to earn extra revenue from their guests.
  • Beacon technology can help by delivering relevant information directly to guests' smartphones, alerting them to events occurring within the hotel grounds, and thereby increasing the chance of keeping them on site where they are more likely to spend money with you rather than others.
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  • Once in the room, the beacon technology can then turn on the lights and activate in-app controls to help the guest navigate their in-room technology. The app can also promote the room service food and drink menu, as well as the entertainment and facilities information most pertinent to the customer based on their profile.
  • fdiaz75 on 15 Feb 21
     
    Interesting information about beaconstac and the abilities it allows hotels to use Bluetooth beacons to further increasing revenue. Beacon technology can determine your in your room then suggest room service or other evens in the hotel to increase the chance of guests staying on property. The fact that 90% of the time the guest will expect to be offsite, this beacon technology can try to market to keep the guest in house longer.
fdiaz75

Virtual Reality and Its Possibilities for Hospitality | Hospitality Technology - 0 views

hospitalitytech.com/-its-possibilities-hospitality

#technology #hospitality #VR

shared by fdiaz75 on 08 Feb 21 - No Cached
  • Virtual Reality (VR) is a computer-generated simulation of an environment that allows a person to fully submerge into a different world.
  • Marriott uses virtual reality in marketing its event spaces to its clients. Meeting planners can help prospective clients visualize potential meeting spaces before the client is required to make a final decision on whether to reserve the space or not.
  • Tech advisor Digi-Capital estimates the worth of the VR industry will reach $30 billion by 2020 and Goldman Sachs suggests it will reach $110 billion by 2025.
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  • Some may even argue that the simulation of real travel situations experienced through VR will reduce the travel anxiety that some people may have.
  • fdiaz75 on 08 Feb 21
     
    Interesting article that explains how VR is currently being used by large branded hotels like Marriot. Using VR as a key to present as a selling points separates those hotels from their competitors. The fact of being able to present conference space to conference planners is another tool to help close business.
fdiaz75

Cloud POS Market Revenue to Hit $9 Bn by 2026; Global Market Insights, Inc. - 0 views

www.prnewswire.com/...et-insights-inc-301205342.html

POS TECHNOLOGY CLOUD

shared by fdiaz75 on 01 Feb 21 - No Cached
  • cloud POS market which estimates the market valuation for cloud POS will cross US$ 9 billion by 2026. Increasing mobility trends and growing emphasis on multichannel selling among industries are propelling the cloud POS market growth.
  • market players offering cloud-based management platform integrated with analytics, customer support functions, inventory management, add-on for loyalty, and sales & marketing automation tools has significantly driven its adoption in various sectors such as retail, travel & tourism, and healthcare.
  • Cloud POS enables sales transactions to be processed anywhere, anytime, with any preferred method of payment.
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  • Large enterprises with global operational base are adopting cloud POS solutions to effectively manage their inventory based on products that attract most customers.
  • fdiaz75 on 01 Feb 21
     
    Estimates prove that more and more businesses are adopting cloud POS to better managing customer relationships and loyalty in various industry sectors.
fdiaz75

How Cloud-Based Hotel Software Can Benefit the Hospitality Industry | RoomKeyPMS - 0 views

roomkeypms.com/...nefit-the-hospitality-industry

Cloud Computing

shared by fdiaz75 on 23 Jan 21 - No Cached
  • By making the switch to cloud-based infrastructure, hoteliers will save on significant capex costs like leasing, purchasing and maintaining expensive hardware and equipment
  • If there are software updates to be applied to your cloud-based solution, these are pushed through automatically and typically during slower periods so that you are affected as little as possible.
  • While a cloud-based property management system (PMS) is a very comprehensive tool that can automate and manage most aspects of a hotel’s business operations, its ability to easily integrate to other third-party systems is key in streamlining all operations property-wide.
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  • Cloud systems can also give hoteliers complete visibility and control over all of their data, granting access in levels to certain staff members and keeping sensitive data in the right hands.
  • fdiaz75 on 23 Jan 21
     
    This brief blog reviewed the key features of cloud computing: Cost Reduction, Easy Updates, Increased Data Security, Mobility, and Increased Productivity.
fdiaz75

CES panel to explore power of artificial intelligence | - 0 views

www.reviewjournal.com/...into-las-vegas-casinos-2249860

hospitality technology

shared by fdiaz75 on 12 Jan 21 - No Cached
  • Guests will notice how AI technology can enhance their hotel stays and experiences on the casino floor.
  • Guests can text Ivy, powered by Go Moment, for food or entertainment recommendations, dinner reservations, housekeeping requests, or ask common questions like Wi-Fi passwords and pool hours.
  • companies like Konami and Scientific Games have developed AI technology for slot machines. It incorporates facial recognition capabilities to identify who is playing their games, and tai
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  • lor more personal services based on a user’s visitation, spending and dining habits
  • Crowd-tracking technology can also help a casino optimize its floor layout based on traffic flows and which products are used more than others
  • fdiaz75 on 12 Jan 21
     
    The article focuses on how artificial intelligence will shape the casino and hotel industry in Las Vegas and beyond. AI currently used at all but one Caesars Entertainment Inc. properties in Las Vegas is called IVY. This virtual concierge is able to answer a multitude of questions that front desk would be called for which reduces call volume and lines at the front desk. On the casino floor Konami and Scientific games have AI technology with facial recognition for slot machines that provide personalized service, user login, and gambling recommendations. The article also discusses how crowd tracking technology and in security helps with the floor layout and what guests are on the floor. As stated many of the security features may be in place now.
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