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Contents contributed and discussions participated by dbake008

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How to keep guests safe from a point-of-sale system data breach | Hotel Management - 0 views

  • many all-in-one point-of-sale systems are vulnerable to a wide variety of attack scenarios because they leave card data in plain text within the memory of the system, there are systems and additional technologies that can mitigate a data breach.
  • Hackers heavily target POS systems because they typically hold consumer’s personal and financial data
  • The fact that POS systems are the largest attack vector makes it the obvious starting point for businesses to lock down
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  • “If your business is the victim of an attack, early discovery can limit the extent of the damage,
  • are performance.
  • Malware attacks often leave indicators or evidence through diminished softw
  • Mobility is now absolutely essential in POS systems,
  • From a food-and-beverage perspective, hoteliers, with the help of tablets, can expand the footprint of their restaurant by extending service to outdoor patios and poolside.
  • The consumer’s expectation is to lower transaction time and increase self-sufficiency when purchasing in any environment
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    A food and beverage point of sale system is more likely to get hacked than any other technology, because it stores customer payment information.
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2 Artists Want G-7 Leaders To End E-Waste. So They Sculpted Them Out Of Trash | Nevada ... - 0 views

  • President Biden and other leaders of the Group of Seven – seven of the world's wealthiest countries — prepare to meet for a weekend summit beginning Friday
  • two-story sculpture that replicates their likenesses using electronic waste in the hills overlooking the resort where they are meeting.
  • The sculpture, which is drawing large crowds, is arranged like Mount Rushmore — but with the G-7 leaders instead of U.S. presidents. The sculptors, artists Joe Rush and Alex Wreckage, have dubbed it "Mount Recyclemore." Rush says he hopes the leaders spotted it on their flights to Cornwall and that it encourages them to address the world's avalanche of e-waste.
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  • The world produces about 53 million tons of e-waste annually and that volume is expected to double by 2050, according to the United Nations Institute for Training and Research and the International Telecommunication Union.
  • But he says Mount Recyclemore "forces viewers to consider e-waste as something that's local, immediate and very much theirs. Addressing questions of electronic refuse will in part require consumers in developed countries to tell manufacturers to make more durable and repairable devices. Artworks like this one are a starting point for the discussion.
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    12 people took 6 weeks to building a sculpture out of e-waste. The old technology pieces are compiled to resemble Mount Rushmore, expect with the G*7 leaders. This is to draw attention to the issue.This artwork is on way in which e-waste can be recycled.
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iBeacon Technology for Hotels: Transform the Guest Experience | Cvent Blog - 0 views

  • One of the latest trends to impact hotel marketing and the guest experience is the iBeacon, which sends a Bluetooth push notification to guests' mobile devices when they come within close proximity of the iBeacon.
  •  key to improving guests' experiences
  • It can help you streamline check-in and check-out, guide guests around the property, and notify them about targeted offers at your restaurant, bar, or spa.
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  • iBeacons are a super effective source for gathering customer insight
  • By leveraging iBeacons, hotels can catch guests at the exact time and place where they’ll most likely pay for an upgrade.
  • Once a guest has checked-in, a digital room key can be activated on his or her smartphone via the hotel app.
  • Through a series of iBeacons around a geo-fenced property, guests can be directed to their rooms or other indoor locations in the hotel, such as restaurants, shops, meeting rooms, spas, etc
  • By sensing that a guest is in his or her room and signaling the user’s proximity to Bluetooth enabled devices that control lighting, temperature, TV, etc, the iBeacon could trigger a message to the app which lets users control these settings from their own smartphones or tablets.
  • An iBeacon hotel app can keep track of the guest’s food preferences.
  • By providing the right offer at the right place and the right time, location-based mobile marketing can yield exceptionally high conversion rates with precise ad targeting
  • To achieve this, hotels can use iBeacons to present "location-specific offers" to their guests.
  • In the case of loyalty customers, predictive analytics of data compiled from previous stays allows highly personalized marketing.
  • Hotels can send guests a push notification at the end of their stay to either check-out digitally or extend their stay
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    In hotels, the iBeacon can send notifications to guests' mobile devices when they are in close proximity of a beacon. Not only can this streamline the guest experience, but it also gives the company chances to increase revenue.
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Hotel Robots: An Overview of Different Robots Used in Hotels - 0 views

  • a robot is any device or system engineered to execute a specific set of tasks such as unparalleled levels of efficiency and precision
  • In terms of the hotel industry, the primary purpose of robots is to enhance and expedite the overall guest experience
  • hospitality technology is becoming cheaper to implement
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  • requirements of the guests themselves are beginning to change
  • customers have come to expect second-to-none levels of service during their stay
  • “guest ambassadors“, these robots are placed at strategic points within a property in order to answer common questions
  • Other robots can cook meals for guests
  • Another robot design focuses upon generalised services such as providing bins of fresh linen to the appropriate floors.
  • Floor-cleaning hotel robots are also quite popular, as they can enter rooms once the guests have departed in order to ensure a clean environment for new arrivals.
  • Some robots have likewise been designed to provide bespoke room service options to guests
  • Hotel robots can even double as waiters
  • One type of robot has been specifically engineered to clean and disinfect services that might have been exposed to germs or bacteria
  • One of the main advantages involves a second-to-none level of in-house automation; freeing up staff members to perform other guest-related tasks. Additionally, hotel robots can perform around-the-clock functions that might be impossible for employees to achieve. Many requirements can be completed with a higher level of precision when compared to human counterparts. Finally, the presence of robots provides a hotel with a genuinely cutting-edge appeal.
  • some tasks (such as addressing a question that has not been pre-programmed by staff) will need to be addressed by a human. Another pitfall is that many guests still wish to enjoy the human touch during their stay. A handful of patrons may not appreciate the somewhat “cold” nature of even the most advanced hotel robots. To put it simply, the majority of robots are incapable of providing a truly personal touch.
  • Contactless payments offer guests with a streamlined means to confirm reservations, to pay for services, and to expedite the entire check-in process.
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    Hotels can use robots in various ways to provide guest service. From greeting guests, bringing food, cooking food and more, robots can be programmed to perform human tasks meant to enhance the guest experience.
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How to use QR Codes in Hotels as a Marketing or Guest Service tool, also after Covid-19 - 0 views

  • What are QR codes? QR codes (short for Quick Response Code) contain data used to point towards your hotel website or any other form of information you want to provide to your hotel guests.
  • QR Codes have taken the hospitality industry by storm, and can be seen used anywhere from restaurants menus to playing a role in sharing information about health and safety measures
  • Is it just a FAD, or will the use of QR codes stay after the COVID-19 crisis is over? How can hotel managers efficiently use QR as a communication tool as well as creating revenue generating opportunities including creative examples to use QR codes
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  • Providing a quick and easy method to access information, QR codes offer great opportunities for hotels to drive revenue, record guest preferences (read further here on smart tips to capture guests information and emails) as well improving guest experience by providing useful information to guests throughout the property.
  • The key in using QR codes comes down to added value.
  • QR codes in various ways including on: Cards in the rooms Announcements in elevators At the concierge desk and message boards in the lobby (inspiring guests with tips on where to dine or ideas for which activities to do)
  • Upon scanning the QR code, they will be diverted to the hotel website’s blog which contains the latest events, restaurant tips, attractions and activity recommendations, our favorite shops, etc. From here the guest can also navigate to any social media pages.
  • Being creative and thoughtful about the use and placement is important
  • be careful not to make it feel like a generic discount with no boundaries set to time or without a “real” discount that makes it worthwhile.
  • The benefits include: Cost saving and better for the environment with less paper waste More customizable and more frequent updates possible Higher degree of available information with “hover over” effects as a tool to have a clean design. Great for showing allergenic information for example, which usually gathers up quite the list to be able to fully show on a traditional menu.
  • Loyalty programs and call to action for downloading the Hotel App
  • ontactless payment is a hot ticket right now everywhere
  • In summary, it can be said that QR codes offer great ways especially for driving revenue and improving guest experiences. 
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    This article examines all of the highlights that using a QR code for your hotel of business establishment.
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The Different Types of Cloud Computing and How They Differ - 0 views

  • clouds, in the tech sense, are incredibly versatile
  • Cloud computing still relies upon the same physical server hardware that forms the backbone of any computer network. The difference is that cloud architecture makes the processing power and storage capacity of that hardware available over the internet.
  • Cloud deployment describes the way a cloud platform is implemented
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  • , how it’s hosted, and who has access to it.
  • A completely on-premises cloud may be the preferred solution for businesses with very tight regulatory requirements,
  • The great advantage of a public cloud is its versatility and “pay as you go” structure that allows customers to provision more capacity on demand.
  • On the downside, the essential infrastructure and operating system of the public cloud remain under full control of the cloud provider
  • Public clouds typically have massive amounts of available space, which translates into easy scalability
  • A cloudbursting model uses the public cloud’s computing resources to supplement the private cloud, allowing the company to handle increased traffic without having to purchase new servers or other infrastructure.
  • less economical model than the public cloud
  • private clouds lack the versatility of public clouds
  • Simply put, hybrid clouds combine public clouds with private clouds
  • The primary advantage of a hybrid cloud model is its ability to provide the scalable computing power of a public cloud with the security and control of a private cloud
  • A misconception about both colocation and the cloud is that they’re an “either-or” investment. As mentioned, the two can be deployed together as part of a hybrid cloud model, enabling more streamlined application management
  • it can be cost effective, though the initial expenditure for the private cloud should be considered
  • work with a service provider who has significant experience in the the hybrid cloud model as there are potential performance and security risk inherent to the need for the two different servers (public and private) to communicate and share data.
  • Although not as commonly used as the other three models, community clouds are a collaborative, multi-tenant platform used by several distinct organizations to share the same applications.
  • scalability is a benefit
  • system remains highly flexible,
  • The shared storage and bandwidth can create issues with prioritization and performance as servers adjust to demands
  • In some cases, a single public cloud isn’t enough to meet an organization’s computing needs. They turn instead to multi-clouds, a more complex hybrid cloud example that combines a private cloud with multiple public cloud services
  • IaaS is the most comprehensive and flexible type of cloud service available. Essentially, it provides a completely virtualized computing infrastructure that is provisioned and managed over the internet.
  • Situated a bit higher up the cloud computing pyramid is PaaS
  • PaaS provides the framework needed to build, test, deploy, manage, and update software products
  • SaaS is a fully-developed software solution ready for purchase and use over the internet on a subscription basis
  • If controlling the environment is essential, as are tight security regulations because of your industry, private cloud solutions offer both security and control.
  • when looking for a cloud services provider, you want to choose a company that not only knows, but understands your business or industry
  • The bottom line is this: if you are in the market for a colocation partner, you want to make your research process as exhaustive as possible. Consider all possible scenarios, all possible needs, and how your provider can meet or exceed your service expectations while partnering with you for succes
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    This article gives examples of the various types of cloud computing and their advantages and disadvantages. It shows that there are cloud-based options that can be appropriate for every business.
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Leading Through Disruption in Hospitality - 2 views

  • New business models such as alternative accommodation (Airbnb, HouseTrip, etc.) and ride-sharing platforms (Uber) are also changing the public’s perceptions to traditional hospitality businesses
  • Technology helps make the world connected and transparent.
  • In short, it’s all about the amount of effort hoteliers are prepared to make to keep their service commitments to their guests. 
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    Technology advances at a rapid pace. While automation is occurring, it will not replace the element of the human touch. Managers should decide what will provide the best service to their guests.
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How Mobility has Changed the Hotel Guest Journey | - 1 views

  • Each of these numerous touchpoints — from pre-stay, to arrival, to post-stay — create countless opportunities to connect with or enhance the experience of guests. 
  • With the help of new technology, making the most of each primary touch-point seems easier than ever before.
  • With the steady rise of mobile, we come to understand the importance of ‘micro-moments’ in the guest journey.
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  • These occur when guests reflexively turn to a device (often, their smartphone) to learn something, do something, discover something, watch something, or buy something. These are intent-rich moments when guests will share their preferences, and make decisions. And as you might imagine, these micro-moments can influence almost every stage of the new guest journey.
  • From the ‘research’ stage to guest bookings, check-in, digital keys, mobile concierge and more, hoteliers now have an abundance of opportunity to better engage with guests, while guests can interact with the hotel in the manner of their choosing.
  • When 76% of travelers say their smartphone is the most important travel companion, hotels had better take note: over one-third of smartphone users regardless of market will view a brand negatively if their mobile experience is slow, and even a “short,” 5-minute wait at check-in can lower a hotel guest’s satisfaction by 50%. Fortunately, implementing a mobile check-in/out system can decrease front desk wait times by 20%.
  • Is your app easy to navigate, does it offer guests push notifications and customizable settings? Does it streamline communications, along with the check-in, key retrieval, and check-out process? Does it offer targeted advertisements for room upgrades and amenities? Does it offer guests self-service options to ensure they are in complete control of their journey? Does it inform continued guest personalization for a more relevant and intuitive on-property experience? If a guest encounters a problem, are they able to text a staff member or concierge for quick resolution? As a hotelier, these are some of the questions that should be driving your selection of mobile solutions.
  • Ultimately, the key to reimagining the guest journey, is to develop a technological infrastructure that is proactive, responsive, and personalized to each individual guest’s needs.
  • Are you tapping into those micro-moments to enhance revenue, loyalty, and reviews? Are you truly leveraging the power of mobility to enhance the guest’s journey? The bottom line is this: If you don’t do it, your competitors will.
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    From the time a customer confirms their reservation, a property has the opportunity to connect with the customer, and each touch-point serves as a micro moment. These moments enable properties the opportunity to connect with customers via their mobile device. Leveraging new mobile technology is critical to capitalize on those micro moments. To provide customers with a differentiated experience it allows the hotel to increase revenue, drive loyalty and earn more reviews.
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