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Contents contributed and discussions participated by da7327

da7327

Article: HRIS trends for 2017 - People Matters - 0 views

  •  HRIS technology trends are changing and challenging vendors to come up with next-generation solutions for employers. Valued at over $15 billion globally, the human resources technology market is one of the fastest growing segments in business IT — and it shows no signs of slowing down. With an HRIS, companies can align HR strategy with business objectives to get the most out of their workforces and adapt quickly to market changes.
  • There are a number of solutions offered by HRIS. Some of these include solutions in training, payroll, HR, compliance, succession planning, attendance tracking, risk management, recruiting, etc. The majority of quality HRIS systems include flexible designs that feature databases that are integrated with a wide range of features available. Ideally, they will also include the ability to create reports and analyze information quickly and accurately, in order to make the workforce easier to manage. It allows employees to exchange information with greater ease and without the need for paper through the provision of a single location for announcements, external web links, and company policies. This location is designed to be centralized and accessed easily from anywhere within the company, which also serves to reduce redundancy within the organization.
  • Software as a Service Explosion
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  • Establishment of Comprehensive Performance Management:
  • Widespread Use of Mobile HR Apps:
  • Increased focus on Employees:
  • Optimized Analytics and Data Use:
  • The Cloud remains in the forecast:
  • A company that takes the time to invest in a HRIS that fits their goals, objectives, mission, and values, is a company that is investing in its future and in its success. It will be necessary to customize any HRIS to the unique needs of a company so the system will remain flexible and relevant throughout the life of the company or enterprise.
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    The article introduces the trend of HRIS system in 2017. As information technology have considerably improved, its functions have heavily impacted on human resources management. Especially, it is said that the human resources technology market is one of the fastest growing segments in business IT and with an HRIS, companies can align HR strategy with business objectives to maintain the workforces and adapt the changes quickly. HRIS is integrated with training, payroll, HR, success planning, recruiting etc. and centralized, which encourages staff to access easily from anywhere within the company and reduce work redundancy. This article emphasizes that as one of the 2017 trends, mobile HR Apps will be spread out, so employees can expect to see the update via their smartphone. As the functions are centralized in one place, the data will be managed easily and it can increase focus on employees. Also, the cloud system can be applied in the HRIS, which means increased flexibility, faster updates, and decreased costs. As the HRIS features are getting various, a company should investigate an HRIS that fits their goals, objectives, mission, and values and choose the best options.
da7327

3 Ways Facility Management Software can Benefit Your Company | - 1 views

  • By using this kind of software, you will be able to be more efficient as daily tasks, such as managing bookings, monitoring utilities, and sorting finances, all become streamlined.
  • business owners and managers can track assets, perform scheduled maintenance among others.
  • Tracking maintenance and repair work
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  • This makes it easier to identify those that would need maintenance, repair or replacement. This will also decrease the repair costs as when you regularly maintain your facilities, they are more likely to breakdown.
  • Organizing a more efficient workflow
  • .There will be less disruption in the daily activities of workers as everything will be arranged early on through the software.
  • Better record keeping and reporting
  • anyone can have access to that data. And because everyone has access, creating reports is made easier.
  • Just think of not just how much you are saving, but also how much more efficient your workplace
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    This article introduces the benefits of the facility management software in hospitality industry. Physical plant software keeps tracking and scheduling the maintenance so work will be more efficient and productive. Three advantages of the software described in this article. First, the software performs tracking maintenance and repair work. Thus, it makes easier to identify the need for the maintenance, repair or replacement, and it prevents facilities from breaking down through regular check-up. Second, workflow will be more efficient. Most maintenance jobs are already scheduled through the software, so it allows work tasks to be streamlined. Lastly, information will be stored in the software so anyone can have access to the data, and it makes a report for everyone to share.
da7327

The Hospitality Industry's Digital Marketing Trend - 0 views

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    This article introduces 2017 digital marketing trends for the hospitality industry. The first trend is visual content. Instead of the explanation contents, pictures will influence more to catch customers' attention considering the characteristics of the hospitality industry. Second, social media becomes a great intermediate between potential customers and the business. The business in the hospitality industry should be involved in social media to expose their brand and build client relationship. Third, virtual reality becomes popular to demonstrate the various functions and features lively. Also, adopting wearables or using storytelling production can be a new trend as a marketing tool. It can produce ancillary revenue and get customers more engaged in brand concept. Lastly, digital marketing should be monitored and evaluated for sales trends, supplier orders and employee overtime in a real time to improve more marketing strategy.
da7327

Using Mobile Event Apps as a Marketing Tool to Attract Event Planners , by Bob Vaez - 0 views

  • Today, however, new technology solutions such as mobile conference apps are on the top of mind for every event planner.
  • Destinations and properties can use mobile offerings as a new opportunity for a different type of relationship with event planers and to add value to their overall package and offerings.
  • this helps attendees manage the event schedule easier, enhance networking opportunities, interact with the event using audience response and navigate their way around the event and property right from their smartphones
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  • Integrating partner technology relationships into our sales and marketing immediately increases our value in the eyes of potential business partners and ensures them that we understand their overall event goals and objectives."
  • She adds by highlighting that bringing new technologies to the table also helps with the sales process.
  • First is the opportunity to engage and educate potential clients (event organizers) looking to book meeting space and in the process forming a new relationship. The other is adding value to the overall hotel offering and building a stronger brand as well as increasing revenue.
  • Organizers benefit greatly when a destination offers additional marketing and event execution tools, which assist when positioning the experience to event stakeholders and decision makers. In addition having a technology relationship in place, saves the organizer time and money, by having pre-populated destination details and potential purchaser discounts."
  • It gives them an opportunity to experiment how audience response with smartphones work or how they can send conference updates and alerts to delegates faster and easier with mobile event apps.
  • If possible it would also be extremely beneficial to offer a demo or a free basic version of the technology to allow event planners experience and try a simple mobile event app before exposing or upselling them to the more advanced features.
  • Mixing technology promotion by Hotels is not a usual practice but it is becoming more mainstream.
  • It is also important to closely measure the ROI for any technology strategy such as offering mobile event apps as part of the experience at a hotel. The key measurement factors will be feedback from attendees and event planners as well as tracking how many event planners opt-in to use this technology for their events.
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    The article introduces the benefit of using mobile event apps as a marketing tool. It is not a usual practice to mix technology promotion by hotels yet but it is becoming more mainstream. Destinations and properties can use mobile offerings as a marketing and sales tools to attract more event planner. It makes easier to organize the event more effectively and enhance the networking opportunities for attendees. Thus, properties will gain benefits greatly in terms of positioning and promotion of the services or facilities inside the business as a marketing tool. For example, mobile app can include the information about event and property service details, which will facilitate on-site communication and advertise hotel services via the app. It will, in turn, make the overall digital experience for attendees outstanding. As a measurement of success, properties can monitor ROI for new technology through feedback from attendees and event planners, and the number of events adapting mobile app.
da7327

5 Ways Small Hospitality Businesses Can Strengthen Information Security | Hospitality T... - 0 views

  • Small Business Owners (SBOs) especially should take note of any vulnerabilities that could leave a trail of irrevocable damage and potentially sink their business.
  • The average total cost of a data breach in the United States has increased from $7.01 million to $7.35 million, according to the Ponemon Institute. The severe financial loss and potential reputational harm caused by a breach is overwhelming for any sized organization, but especially for small businesses that may not have the resources to recover.
  • Hard Drive Destruction
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  • Employee Training
  • Legal Proficiency
  • Physical Paper Shredding
  • Storage Accountability
  • For small businesses, the financial and reputational damage of a data breach can be insurmountable. Small businesses must understand their information security vulnerabilities and take a proactive approach to data management in order to protect their customers, their reputation and their people.
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    This article introduces five ways about how small hospitality businesses improve information security. Compared to big hospitality companies, small business owner(SBOs) are not fully aware of the importance of security and in turn, they are vulnerable to damage their brand and potentially sink the business. Especially, small business highly depends on word-of-mouth to advertise their brand. If they face the security issue, they might have no resource to recover when we consider their business size and budget. In order to help SBOs strengthen their information security protocols, first, disposal protocol should be kept when they dump or change the computer. In other words, they should remove and safely destroy the hard drive to ensure information is not recovered. Second, training is necessary. Training is one of the easiest ways to protect confidential data and employees should be knowledgeable of handling the information. Third, organizations must understand the responsibilities for data protection and ensure their protocol comply with new laws. Thus, they should keep up with any changes in legislation. Fourth, paper shredding is necessary. Though we pursue paperless office, still paper is being used, so paper shredding is required to avoid the risk of data breach. Lastly, SBOs should use locked storage consoles to protect sensitive data.
da7327

From Agony to Ecstasy: Learn How to Implement Large-Scale IT Projects During #MURTEC | ... - 1 views

  • Last year, #MURTEC introduced MURTALKs, concise 20-minute presentations that deliver big insights. On March 8, 2017, Stephanie Nardini, senior director of IT, Jersey Mike’s Franchise Systems, will deliver one such MURTALK as she describes the agony, ecstasy, risks and rewards of going all-in with a large-scale technology project in her presentation titled: "Thinking Big with IT: Implementing Large-Scale Projects."
  • She will illustrate how to take a company-wide initiative from inception to successful implementation, all while navigating proprietary technology, vendor partners and multiple stakeholders.
  • Now in its 22nd year, the Multi-Unit Restaurant Technology Conference (MURTEC) produced by Hospitality Technology, has become the “Gold Standard” event for education and networking in the restaurant technology industry.
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    This article introduces one of the big events about hospitality technology investment, MURTEC. MURTEC is the conference that technology-savvy restaurant companies, top executives, CEO, restaurant group, or independent operators gather to talk about technology initiatives, the limitation of existing hospitality technology and development. It is interesting that this type of event is held regularly for people who are interested in technology development, especially in hospitality industry. Good information about savvy technology will be introduced here and professionals can have chances to hear an explanation about new technology. Of course, the vendors also can experiment whether their technology will be successful or not based on attendees' response and competitors' products. Not only for this but networking can be established through the event. Sometimes though they have good products, their business cannot be successful if they fail to find proper buyers. Considering this issue, both vendors and buyers can have benefits via the event.
da7327

Thomson ReutersVoice: How Technology Is Disrupting Accounting -- And Why The Industry M... - 1 views

  • It’s hard to believe the impact that technology has had on all of us, including the accounting profession.
  • Over the years, accounting firms got on board with websites, which allowed them to market differently and far more effectively. Personal client portals were introduced by Thomson Reuters in 2001, effectively eliminating geographic constraints for firms. With portals, they could serve clients 24x7, regardless of location, and communicate and collaborate far better than they could previously. The Web, mobile and social media have had an enormous impact on how firms can operate today. Social marketing has proven to be very effective in many firms. Audits have changed radically. Now they can be done online, with content also accessed online. We can research anywhere, anytime as well.
  • The next 20 years will see even more dramatic change for the profession. Artificial Intelligence (AI), cognitive computing/machine learning, natural language processing and blockchain are the hot topics today – of course, converging with big data.
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  • True business analytics will come into play – given the amount of data we’ll be able to collect and the machine assistance we’ll have – to put real meaning around the data and guidance for our business clients.
  • The concept of the continuous, real-time audit will come into play, and we’ll be assisted in our judgments – although the human element won’t entirely disappear. Fraud detection will be easier and far faster. Blockchain will move the auditor’s role away from having to check transaction data, and it will be used to test audit assertions as well.
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    This article describes how technology will affect accounting system, and the reason to adapt new technology. The world has been dramatically changed over 20years. Paper was dominant back in 1990' but now most jobs are done by computer and Internet, and furthermore, the monthly fee for the Internet has been going down a lot. Everyone in the world enjoys the advantages of the Internet, and job efficiency increases. Especially, this article said technology will impact accounting profession a lot in the future. When we consider the current technology development in accounting area, the Web, mobile and social media have had a huge impact on company's operation. This article introduces that artificial intelligence(AI), cognitive computing/machine learning, natural language processing and blockchain will be adapted highly in next 20 years. For example, tax systems will guide us through the calculations and highlighting review section, and provide advice. A Huge amount of data will be collected and generate real meaning about the data and guide the business. Furthermore, continuous and real-time audit will be available. Fraud detection also will be faster and easier. As can be seen here, the profession will evolve very rapidly in next 20 years, which means it will be completely different from what we see today. This disruption challenges us to catch up with the fast pace of change but the potential of new technology provides opportunity, so adjustment for new pace is needed.
da7327

3 Reasons Why Now Is the Time to Upgrade Your POS | Hospitality Technology - 0 views

  • In particular, cloud-based POS systems can radically improve the way owners manage their restaurant: from scalability to security to ease of use (and not to mention significantly less burdensome subscription costs).
  • Hardware hiccups
  • Not only do cloud-based platforms offer more efficiency, but also more reliability to boot. Data will always be safe and encrypted, and hardware can be easily replaced in the event of damage or failure, leaving these hiccups in the past where they belong.
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  • Unified experiences
  • Today’s restaurant management POS systems still offer third-party apps, but these resources are perfectly implemented into the core POS software, offering a seamless workflow that allows users to access restaurant inventory, sales and other key data at all times, while maintaining an experience that is user-friendly and on-brand.
  • Security, security, security
  • These credentials immediately tell the system which features to enable and which to protect, so no employee can accidentally alter key settings or information.
  • these security measures improve accountability,
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    This article introduces three reasons to upgrade POS system. Most restaurant owners think traditional POS system is good enough to use because they already used to the system and it has not bothered their business seriously. Even though there are some malfunction problems on POS machine, they just chose to keep using them. However, below three reasons support why restaurant owners need to upgrade POS system. First, owners sometimes neglect small hardware malfunctions such as fuzzy monitors, printers, or connectivity issue. Yet, it will not be fixed automatically and it might cause the worst scenario which affects business negatively. Not only this reason but also the advantages of cloud-based POS system can give more efficiency and safety. By easily replacing the hardware in the event of damage or failure, information can be stored safely. Second, upgraded POS provides the unified system. Even though it still needs third-party apps, these resources are well unified into the core POS software and owners can operate system seamlessly based on user-friendly, and on-brand manual. Third, it is a security issue. Traditional POS system requires simply login/password combination, but advanced system can be protected with stronger security system such as fingerprint scanner or ID card logins. Therefore, important business information can be secured safely and it can prevent the possibility employee accidentally change key settings or information. To sum up, customers demand is changing fast and technology is developing fast to meet the new trend, so it is the time for restaurant owners to check their POS system and update it when it is needed.
da7327

Driving Ancillary Revenues With Your Hotel Property Management System - StayNTouch - 0 views

  • Today, through the use of SaaS hotel property management systems, hotels have the flexibility to exceed service expectations and still increase their top line revenues.
  • Even before a guest checks in, cloud-based hotel technology enables you to send relevant offers that the guest may want to purchase pre-arrival.
  • By offering these types of options, you are giving greater choice to the guest and enabling them to personalize their stay on their own terms
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  • we still need to use the collective data to proactively engage with guests and give them what they want, plus a little bit more.
  • Having all this data at your fingertips ensures that you can guide the guest through the journey that he or she may find most attractive.
  • Upselling isn’t just a sales tactic; it’s a guest happiness tactic that can help you build deeper relationships with guests by delivering more value.
  • By delivering what the guest wants, when they want it, the hotel will invariably garner better reviews and win loyalty based on great experiences, not on points.
  • by aligning your hotel with a technology infrastructure that provides these types of guest relationship enhancers, hotels will ultimately come out on top.
  • By having employees use mobile devices to check-in guests or facilitate special requests to another department, it ensures that the rapport between the guest and the hotel can solidify and flourish
  • Whatever type of guest your hotel caters to, you must ensure that you have tools and processes in place to deliver the level of amenity that the guest chooses – whether it be high touch, no-touch or somewhere in between.
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    This article introduces the role of PMS(property management system) to increase ancillary revenue. PMS encourages hotels to be competitive with high-end technology, and to provide the service beyond guests' expectations, which in turn, increases the top line revenue. The first role of PMS can be related to room upselling. With cloud-based hotel technology, hotel staff can know the guests' preferences, so before check-in, they can figure out the guest preference, and based on that, they can offer upselling. This tactic will be helpful for both guests and hotel because hotel can make ancillary revenue by upselling, and guest can get personalized service. Second, PMS system can track the guest journey through the previous visiting record. PMS has personalized record depending on the guest. It means hotel is able to offer the most attractive journey to guests. Third, PMS helps to solve the problem instantly, which increases guest satisfaction. The Internet and lots of applications at hotel deliver the instant responsiveness, and improve guest gratification. It will be related to better reviews and loyalty toward the hotel. As can be seen here, adopting the developed technology helps the hotel to build a good relationship with guests, and increase the number of loyal guests. Lastly, by having employees use mobile devices to check-in guests and solve special requests smoothly with other departments, it enables to build the strong personal relationship with guests, and enhance trust. Depending on the personality of guests, they might or might not like personalized services. However, it is obvious that hotel should offer the right service based on their need or want, at the right time, without giving any pressure to them. It can be the way to drive ancillary revenue by using property management system properly.
da7327

5 ways tech can make your hotel more responsible | Green Hotelier - 0 views

  • mploying eco-friendly technology is a great way to show guests that you’re committed to making a difference.
  • Here are five ways that green technologies can help enhance your eco-friendly reputation and boost business for sustainable hotels.
  • Eco-friendly heating and energy.
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  • One way for sustainable hotels to help regulate their energy expenditure is to employ a building energy management system – a monitoring technology that gives you an overview of the energy consumed throughout your premises
  • Waste reduction technology.
  • Lighting technology.
  • Tracking and monitoring the items that are being thrown away using technology such as LeanPath will help make staff more aware of areas in which the most waste is being produced, leading to better and more informed decision making.
  • Sustainable laundry.
  • Bead cleaning technology helps hotels to reduce their energy consumption and water usage, as well as cutting down on the frequency with which the linen needs to be replaced.
  • In many cases this is due to poor stock control, with excess items being bought in.
  • echnologies like occupancy sensors are a cost-effective and simple way to ensure that lights are only switched on when they are needed – a very visible way to show your guests that energy efficiency matters to you. LED lighting is another consideration for reduced energy expenditure on lighting
  • iPad POS systems.
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    The article introduces five ways to improve eco-friendly reputation for hotels. Recently, many tourists are interested in green and sustainability, and when they choose the hotel, the characteristic about sustainable business operation can be a big benefit tourist can consider. First, it is about eco-friendly heating and energy. The energy bill takes up a lot when considering the total expenditure, so it is necessary for hotels to manage the power effectively. By utilizing energy management system, hotel can track the energy consumption in the entire building and control the expense. Second, hotel can adopt waste reduction technology. Most wastes are coming from poor stock control. Thus, hotel should employ the tracking system to monitor the items that are being disposed of often, and use the record when they purchase the items. Third, sustainable laundry can be the way to operate the eco-friendly hotel. Eco-friendly polymer laundry beads can reduce the water usage and electricity expense. Also, an effective material can cut down the frequency for linen to be replaced. Fourth, lighting technology can be used. By applying the occupancy sensors, hotel can cut down the cost, and use energy more effectively. Lastly, it is iPad POS system. According to the article, they said iPad POS saves about 97% of power consumption compared to Window-based system. To sum up, these five ways can be adopted for sustainable hotel operation, and having the eco-friendly hotel brand will be a big advantage to increase millennial guests and advertise the hotel.
da7327

HNN - Revenue and cost strategies for boutiques, independents - 0 views

  • Without the power of a brand sales team and the tools that they provide, your independent hotel’s sales efforts need to ensure that they are utilizing the right channels to effectively capture transient demand.
  • While global distribution system business is mostly pay-to-play, it provides exceptional return on investment in the right markets.
  • Direct bookings are the most cost-effective business for boutique hotels, so it is always the goal to drive business to our own booking channels. Identifying what percent of business you need from group sales, GDS and online travel agencies is paramount to a successful revenue strategy.
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  • Identify your hotel’s ideal rooms-to-space ratio to optimize profits on any piece of group business and to ensure your revenue manager and sales team are on the same page.
  • Your social media platforms create a stage for your hotel’s voice to be heard, so their importance is far greater than they would be for a branded hotel. Develop creative packages and collateral that capture the guest experience to set yourself apart from a franchised hotel.
  • A destination is a high contributing factor in the decision-making process, so your sales team should highlight all of the attractive aspects of the local area.
  • If your hotel has an in-house food-and-beverage department, then capitalizing on these events is even more critical to achieving financial success and should be incorporated into your revenue strategies
  • Your website should be constantly updated with local happenings, events and hangouts to keep up with search engine optimization (SEO) changes that stress local focused searches
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    The article introduces how to manage revenue and cost strategies for boutiques and independent hotels. Compared to big brand hotels, boutique and independent hotels have less brand power, and less power of a brand sales team. So, they need to find the right tools to adapt and fit their own property. Firstly, GDS is a good source to gain an exceptional return on investment, but it costs a lot to adopt for small or mid-sized hotels. Thus, direct bookings can be the most cost-effective way for them to choose. By identifying the sales from group and OTA, revenue can increase and optimize profits. Hotel can hold events as one of the ways to increase revenue. Mixing F&B and event can achieve financial success. Also, independent hotels can use destination marketing to emphasize tourist spots and host more business trip. Lastly, the importance of social media and website is very high for boutiques and independents. As they constantly update their site, search engine optimization should be kept up with. Considering GDS system in the context of small property, they are not afforded to adopt the system though it has a lot of benefits to increase revenue. Thus, they should find the right tool to adapt while considering the budget or common booking tool utilized.
da7327

7 Must Follow Rules for Perfect Hotel Wi-Fi - 0 views

  • In a 2013 Study, Forrester Research concluded that out of those polled, 94% agreed that above anything else, they wished all hotels offered quality wifi throughout the hotel and in their rooms.
  • Understanding exactly what factors are most critical to your guests when using wireless connectivity will help you to create a network that is designed to support those exact wants and needs.
  • At the minimum, your hotel will need: A Firewall Role-based access control Profiling IDS/IPS
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  • If your goal is high-performance, which it should be, then placing your APs down the hallways is the last thing you should do.
  • Your wireless system should incorporate a network management system and for many hotels some level of managed support to provide services like: Monthly health checks Firmware reviews Scheduled system tests Tier 2 support Proactive alerts Threshold based triggers And Client tracking to name a few
  • Wi-Fi as a Service offers many benefits,
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    The most desired amenity is not a comfy bed, good location its actually something we can not without, fast and secure Wifi!  Studies show 94% agreed that above every other amenity they wished all hotels offer quality wifi. But not all hotels offer high quality wifi which leads to more spending to fix issues, and poor guest experience. The article mentions how to build a good wifi network from the ground up first thing is Security comes first. Creating a secure system for what your guests needs. Next, comes planning for capacity. Planning for this means plan for what applications your guest use. Then comes access point placement. Where should the network stream from that is the most effective?  Now comes listening to your guests regarding the wifi connectivity and keeping up with demand which all ties into choosing the right partner to setup your wifi connection. It is surprising that out of all the lavish amenities one would like 94% want high quality wifi. In these times without internet connection, it feels as if were in the stone age. The article talks about the importance of having high quality wifi for guests to have a great experience which we cannot stress enough of the importance. The first step of establishing a good wifi network is to do a needs analysis of your guests what type of apps will they use? If its normal email, surf the web you can build a standard network, but if its high data usage like video apps then you have to establish a higher connection. With all this having a shared network is always risky so you have to have the most secure network one can have so you don't Put your guests in cyber harm's way. An effective way for hotels to manage all this is to contract with a wifi company so they can manage, provide and upgrade as needed. So the importance of choosing a right partner that knows your guests' needs is important. Hotels rely so much on keeping up with technology from being able to check in online, manage hotel guests services, and j
da7327

Why GDS Will Remain a Crucial Booking Channel for Hoteliers in 2017 and Beyond. - Monda... - 1 views

  • Even though online bookings continue to grow and will do so for the foreseeable future, hoteliers need to maintain a focus on the GDS channel, which will remain a critical source of revenue and bookings both in 2017 and for the next several years.
  • offline sales will continue to dominate the marketplace in 2017
  • an effective hotel distribution strategy must consider all distribution channels, including GDS, to find the strategy that's best for a particular hotel and market.
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  • But despite years of predictions that agent-booked travel would decrease, GDS bookings remain strong: In our sample of data from Sabre hotels, the number of room nights booked via GDS grew by 1.08 million from 2015 to 2016, an increase of 10.4 percent. These numbers underscore industry analysts’ expectations for growth in this channel.
  • Successful inventory and distribution management strategies also require the right technology platform 
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    This article explains the booking trend of hotel in 2017 and afterward. Even though online booking tools such as website, mobile apps have made tourists easier to book the hotel in the world, in hotel's perspective, GDS is still the main contributor to increasing bookings and enhancing the hotel revenue. According to the article, GDS booking increased by 11.6 percent between the year 2015 and 2016, and around 60 percent of bookings at hotel were made through offline sources including CRS, walk-in, call or GDS. Among these, the major tool was GDS. Furthermore, the change of economic and political environment has caused hotels to have the right tools to decrease the loss. Thus, hotels should be equipped with the technology platform to monitor and support inventory and distribution channels. Every hotel has different situation and different booking channel. For example, when I was working at reservation department, our main booking source was an online. In other words, each hotel should find out what their main booking channel is, and based on that, suitable strategy to improve revenue should be developed even though this article emphasizes the importance of GDS booking.
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