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Contents contributed and discussions participated by barbaraw12

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barbaraw12

4 Ways to Leverage Social Media for Your Hospitality Brand | Hospitality Technology - 1 views

hospitalitytech.com/l-media-your-hospitality-brand

shared by barbaraw12 on 30 Sep 22 - No Cached
amdelgad liked it
  • Advertisement
  • Be on the channels that matter - Instagram, Facebook and Twitter will be the most beneficial. Don't spread yourself thin by being on social platforms that will have little or no impact.
  • Post social coupons - Whether it's for food or rooms, these coupons and promo codes should be exclusive only to your channel's followers. If customers want a discount, they have to follow your page.
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  • Whether
  • Encourage
  • Set up event pages - Hosting live music, trivia or conventions? Set up an event through your Facebook page. When customers mark that they're interested or attending, their followers will see it and hopefully spread the word.
  • Encourage
  • Advertisement
  • These tips should help attract more new patrons and increase repeat visits. Above all, remember to have fun on social media. Going to a restaurant or hotel should be an enjoyable experience. So be creative and use your social channels to show everyone why your place is better than the rest.
  • barbaraw12 on 30 Sep 22
     
    with technology progressing everyday many business can grow along with it with just making upgrade with using social media. by using IG, Facebook, or even Twitter to show off everything from food to drinks can bring in more customers.
barbaraw12

The Importance Of Proximity In Hospitality SEO - Wpromote - 0 views

www.wpromote.com/...ance-proximity-hospitality-seo

shared by barbaraw12 on 24 Feb 22 - No Cached
amdelgad liked it
  • Closeness to area attractions and venues is important to SEO, and proximity of your address to a point of interest has become the top-ranking factor in Google. This makes it much harder for your hotel to rank for attractions and points of interest if they truly are not “near” your hotel.
  • In 2016, the Google Possum algorithm update caused Proximity of the Address to the Point of Interest to become more important.
  • In 2017, the Google Hawk algorithm update eliminated some of the local search filters that were put in place by the Google Possum update and focused on showing search results in the immediate area or in close proximity of the search query.
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  • f your hotel lies outside that area, it will be seen as irrelevant to the search query and most likely will not rank for that phrase organically.
  • Hotels that are in rural or suburban areas, however, typically have fewer large attractions or points of interest nearby, so they may rank for attractions that are further away due to less competition in the area.
  • barbaraw12 on 20 Sep 22
     
    proximity accurately represent your location in relation to major points of interest in your area becomes even more important for the guest experience. Imagine that same hotel really tries to drive home the point that is it near Times Square on its website, only to have visitors disappointed that the attraction is really much further than expected and that other hotels are much closer.
barbaraw12

Cloud Computing in the Hospitality Industry | Some Interesting Facts | SOEGJOBS - 1 views

www.soegjobs.com/ts-cloud-computing-hospitality

cloud computing

shared by barbaraw12 on 17 May 21 - No Cached
  • It’s a mixture of SaaS, PaaS and IaaS. Which means Cloud Computing in hospitality can play a big role through Software as a Service, Platform as a service and Infrastructure as a service.
  • Most of the hotel businesses pay fortunes to the Online Travel agencies as commission.Cloud computing in hospitality has made the technology available to even small and medium businesses.
  • Hotel businesses now don’t need to give away most of their profit to online and offline travel agencies. They can improve their own website and start taking direct bookings.
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  • 95% of people have used the cloud in some way or the other but are not aware of it.
  • 87000 companies have already migrated to the cloud.
  • The hospitality and travel industry can save huge costs by integrating cloud computing in a lot of their service offerings.
  • barbaraw12 on 03 Sep 22
     
    Over 87,000 companies have already migrated to the cloud. Due to cloud hotel business don't have to give away their profit to online and offline travel agencies because they have improved their own website to where they are taking booking straight from their own website.
barbaraw12

Hotel technology trends: 15 innovations to watch in 2022 | Mews Blog - 0 views

www.mews.com/...hotel-technology

shared by barbaraw12 on 26 Aug 22 - No Cached
  • For hoteliers, technology proves an important tool in order to streamline operations, automate processes, help with marketing, improve cybersecurity, and help reduce carbon footprint, among many other uses. 
  • Hoteliers now rely heavily on artificial intelligence to make better-informed decisions about prices and demand, and to interpret guest data in order to apply more effective marketing strategies and tailor-make packages to fit the guests’ needs.
  • AI hotel tools can also be used behind the scenes to make operations run more smoothly, by handling repetitive tasks and answering frequently asked questions so that your staff can focus on offering the highest quality service.
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  • In-room technology can range from occupancy-based sensors that can reduce energy costs through motion detectors or thermal sensors, which detect when a room is unoccupied and shut off the power.
  • They can assist customers and answer frequently asked questions 24-7, as well as drive direct bookings. Powered by AI, chatbots can take care of the most common requests and transfer guests to the appropriate department without having to have a telephone operator on staff.
  • Hotel technology can be implemented to improve the user experience throughout the whole customer journey, both online and in person.
  • mplementing the use of new technologies can not only improve the customer experience, but also save you money while giving you an edge against the competition. 
  • barbaraw12 on 26 Aug 22
     
    With technology advancing hotels are taking advantage of that and introducing new things that will make the guest experience more personal. For example, the chatbots can assist guest and answer frequently asked questions 24-7, as well as doing direct booking. Implementing the new technologies it saves money for the hotel and a better experience for their guests.
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