This article talks about how different types of events are important for tourism. Events such as mega, hallmark, major and local events attract more tourists such as the olympic games or the Superbowl. Some destinations are visited only for special events, driving more tourism to that destination. As tourism has become very dependent on effective event management, small events such as arranging tours in a destination have led to an increase in tourism. The development of tourism and the introduction of new destinations reveals the huge perspectives for the growth of event management. The majority of most social activities, such as festivals, and other recreational events have become possible due to the successful event management and the travelers that they attract.

This article talks about the different marketing strategies that have been the most effective to businesses in the hospitality sector. While digital marketing is the future of marketing strategies, it has become the most popular in the hospitality industry. Many customers go to the web to discover things such as places to stay, places to eat, and other recreational services. With a great digital marketing strategy, whether it be through social media, search engine advertising, search engine optimization, or proximity marketing, you can build up a loyal client base for your business.

This article talks about how smart technology has lead hotels to adopt new trends that have helped reduce costs and improve services. Trends such as smart energy management systems and online reputation management has enhanced operational efficiency and customer experiences. Both customers and businesses have benefitted from IT technology as it improves communication, reservation and guest service systems.

This article mainly compares cloud-based POS versus traditional POS. While cloud-based systems are easier to access and are supported through any tablet or smartphone, it explains how traditional POS systems are more difficult to access if you are away from your restaurant. Cloud-based point of sale systems have made it easier for employees to access data from outside of the office, decreased operating costs, and have made it easier for system updates. Although, the only advantage that a traditional POS might have over a cloud-based POS is that it does not rely on the internet.

This article talks about how e commerce is opening up new roads for organizations everywhere throughout the world for many different industries. The hospitality industry has a ton to pick up from embracing new technology and web based innovations such as e commerce. By utilizing such technology, this has helped hotels offer virtual tours, generate more reviews, and create more online businesses by marketing experiences. As applications such as TripAdvisor, Amazon, Expedia and many many more, these have created a more personalized hotel shopping experience and has aided in tracking a traveler's booking journey.

This article talks about how Airbnb has become more appealing to travelers than hotels. Airbnb has become one of the largest hospitality networks offering cheaper stays and more authentic experiences than hotels. However, hotels are not liking this as people are more likely to turn to Airbnb's. There have been many regulations that hotels are forced to face while Airbnb's have close to no regulations, making it easier to earn an income without any specific regulations. Airbnb's have caused hotels to turn to different methods of gaining more customers while competing against such a strong competition.

This article focuses specifically on how technology has transformed the hospitality industry and how softwares have been implemented to make operations at a hotel run smoothly, both for the customer and the employees. Hotel management softwares and reservation softwares like "OPERA, Hotello, and Hotelogix" have created user-friendly management systems in order to help customers book reservations and ensure that hotel staff can meet all guests' needs efficiently. With the ever-changing hospitality industry, technology continues to grow being shaped by millennials as they get more and more attached to their phones. With specialized softwares, this makes a more personable experience, customer loyalty, quality customer service and adaptability.