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india art n design

For the eclectically sensitive! - 0 views

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    Conceptualizing and crafting a product or product range necessitates worldly knowledge as much as it does skill. Check out Raghav Sethi's leather range and leave us your views…
Adam Kenner

Paid placement for brands in pop lyrics - Boing Boing - 0 views

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    An company that specializes in sneakily placing product-names in pop-song lyrics (!!) screwed up and accidentally approached an anti-advertising activist for money to include his nonexistent "product" in a pop song -- the activist strung them along and got tons of poop:
india art n design

Full-bodied design - Beer Bar! - 0 views

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    How important is the product in a shop design? Read more on how a product inspires the concept of the interior scheme and inspires the designer to deliver a stimulating design solution.
Maia S-H

A list of products recalled by Kellogg's - 0 views

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    Here's a list of products voluntarily recalled by the Kellogg Co. because they could be contaminated with salmonella from a Georgia peanut processing facility
Maia S-H

The Truth About Trans Fat Labeling - 0 views

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    Smart Balance is using science and FDA regulaions to advertise its low -trans fat margarin. According to this ad campaign, the FDA allows products with less than 0.5g trans fat to label their products as having 0.0g trans-fat--pretty sneaky!
Glen Brickman

Understand Media - Media Literacy on the Web - Articles - How To Analyze a Television C... - 0 views

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    This articles gives viewers tips on how to analyze television commercials, because they can affect us in many ways even if we do not realize it. This article mentions six main questions that are important to keep in mind while viewing commercials. First one must consider what the product or service that is being promoted is, next one must consider what advertising techniques the companies are using to market their products. Thirdly one must determine how the music in the commercial is helpful in marketing the product. One must also consider how the actors affect their view of the product, and specify what the advertisement is doing to capture the viewers attention. Lastly one must determine who the commercials target audience is, and after a person has answered all these questions then and only then will they understand media literacy.
india art n design

Origami and the art of fashion - 0 views

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    A lot goes into the makeup of a seemingly simple process or product. Ankon Mitra enlightens us about material behaviour and translation with his latest origami workshop with NIFT. Check it out...
Steven Tr

INTELLECTUAL PIRACY IN CHINA - 0 views

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    In the USA, intellectual piracy laws outlaw piracy of goods from all forms of the market, from medical to the watch industry. This helps prevent the origenal producers of drugs and products from losesing billions on the market. China does not have such laws, allowing for piracy of everything from Viagra to Rolex, causing companies to lose billions
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    China does not have these laws primarily because under communism, there is no privet property, including ideas. This allows for easy bootlegging of products, and when this involves drugs such as Viagra, it endangers the lives of the people using the bootlegged drug, because there has not necessarily been the same testing of the bootlegged drug as there is on the drug made by the company. Intellectual property laws ensure quality within a product.
Adam Kenner

Scholastic Cuts 'Bratz' Products for Book Clubs and Fairs - NYTimes.com - 0 views

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    @ Scholastic removes Bratz branded products from school book clubs - a campaign by the CCFC helped mobilize parents to complain. Note comments about reading in the later paragraphs.
Adam Kenner

Disney accused by Catholic cleric of corrupting children's minds - Telegraph - 0 views

  • "Where once morality and meaning were available as part of our free cultural inheritance, now corporations sell them to us as products."
  • "This is basically the commercial exploitation of spirituality," he says, adding that as a result Disney and other corporations "inhabit our imagination".
  • "Once planted there they can make us endlessly greedy. And that is exactly what they are doing."
  • ...1 more annotation...
  • . He criticises the obsession with celebrity, which he blames for creating jealousy and a society in which people are dissatisfied with their life.
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    "Where once morality and meaning were available as part of our free cultural inheritance, now corporations sell them to us as products." "This is basically the commercial exploitation of spirituality," he says, adding that as a result Disney and other corporations "inhabit our imagination".
Carolyne Zurack

Subliminal Suggestion in Marketing Ads: Using Subliminal Persuasion as an Effective Adv... - 0 views

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    We have all seen a commercial that we can't remember immediately after watching it, but when we see that product instantly recall the commercial. This article discusses how the advertising industry has used subliminal messaging to increase product sales and the way we remember product information.
india art n design

Naizoshoku-Gaizoshoku: Applying biomimetics to product design! - 0 views

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    Going beyond the expected and challenging the limits of a material, process or even one's own thought process, is a skill that is being explored more often with the assistance of technology. Check out these intriguing ceiling installations by Orproject and tell us what you think about such design...
Paige Burris

Bumpits - 1 views

shared by Paige Burris on 29 Sep 09 - Cached
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    This commercial uses two terms from the language of persuasion. It uses simple solutions by saying just with this one product your hair will instantly go from laying flat to looking fabulous. The commercial tries to make it sound so easy that anyone can use this product. These commercial also uses bribery, by throwing in extras for "free".
Maia S-H

The American Anti-Aging Spotlight - 0 views

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    "Please note that the American Anti-Aging Spolight is a paid endorsement for Caracol Cream. All information provided is for educational purposes only." (To promote their product, Caracol Cream creates a medical-sounding site--tricky advertising!)
Adam Kenner

Nothing Sells Like Celebrity - The Boom in Endorsements - NYTimes.com - 0 views

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    ...where the star ends and the product and pitch begin has grown less and less discernible in the era of the human billboard. These days, it's nearly impossible to surf the Internet, open a newspaper or magazine, or watch television without seeing a celebrity selling something, whether it's umbrellas, soda, cars, phones, medications, cosmetics, jewelry, clothing or even mutual funds.
Adam Kenner

Nestle to buy Jenny Craig for $600 million - U.S. business- msnbc.com - 0 views

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    In a move that recognizes the modern world's twin obsessions - indulgence and guilt - chocolate maker Nestle said Monday it would purchase weight loss product maker Jenny Craig Inc. for $600 million.
Adam Kenner

So CBS is allowing Focus On The Family to run a 30-second ad during the Super Bowl that... - 1 views

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    In between the Dr Pepper, Doritos and Bud Light commercials airing during the Super Bowl on Feb. 7, one first-time advertiser will be pushing God's product line. Focus on the Family will air a 30-second "life- and family-affirming" television spot, featuring University of Florida star quarterback Tim Tebow and his mother, Pam, during the coverage.
Adam Kenner

Blogging moms wooed by food firms -- latimes.com - 0 views

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    "In some ways, this marketing push has been happening for years: Companies hawking a variety of goods, from diamonds to digital cameras, have been eager to get parent bloggers to write posts that tout their products. But recently, these bloggers say, food companies have upped the ante, bombarding them with free trips to corporate kitchens and mountains of edible swag."
india art n design

Tradition, technique and contemporary craft! - 0 views

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    When passion drives a vocation, the results are simply outstanding. Check out Taiwanese designer Cheng-Tsung Feng's contemporary experiments rooted in traditional craftsmanship and do leave us your views…
india art n design

The art of spirituality - 0 views

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    Designer Charuvi Singhal breaks creative boundaries with magnificent bell sculptures: Kaivalya & Divine Vibrations.
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