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Interventional pain management is a relatively new medical field which uses special procedures to treat and manage pain. The goal of this therapy is to pinpoint the source of a patient's pain and to direct treatment specifically to that source. The procedures or 'interventions' used may include injections,nerve blocks, and physical therapy. Only physicians who are specially qualified in both anesthesiology and pain management can perform these techniques.

Pharmacy Business and Haleon jointly hosted a practical Pain Management webinar on 5 December 2023. The webinar was specially designed to empower community pharmacies with effective strategies for understanding, managing, and reducing pain in their patients' daily life. Pharmacist Faheem Ahmend, director at Health Clinic & MEDLRN, and Linda Perry, account relationship manager OTC at Haleon, engaged in an insightful and informative conversation, highlighting real issues in the pharmacy setting and practical solutions to support community pharmacists.