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Bas Vorsteveld has been elected as the new president of PAGB, the trade association representing the manufacturers of branded OTC medicines, self care medical devices and food supplements. Vorsteveld, who is vice president and general Manager of Haleon GB and Ireland, succeeds Neil Lister, managing director UK & Ireland and vice president at Perrigo. PAGB said the appointment comes at a crucial time for the consumer healthcare association as it looks to expand the role of self-care, secure a long-term favourable business environment for members, adapt to environmental challenges and continue to deliver excellent services for members. "We are so pleased to welcome Bas to the role of President. Bas has been actively involved with PAGB as a board member and we're looking forward to continuing our work with him. I have already seen from Bas's time on our Board that he combines great sector knowledge with drive, energy and genuine passion for what we do and we're so excited to have him as our President," Michelle Riddalls, chief executive of PAGB, said. "Bas's input and guidance as our strategy evolves over the coming years will be vital as we respond to new challenges as they emerge and make the most of the opportunities ahead."

PAGB, the consumer healthcare association, has launched a new eLearning platform, open to both members and non-members, offering a comprehensive range of online training and development resources for the consumer healthcare industry. Launched at the end of 2024, the eLearning platform was initially exclusive to PAGB members. It has now been expanded to include non-members, along with the addition of new content and courses. Fully integrated with PAGB's website, the eLearning platform provides a variety of on-demand training courses and webinar recordings, complementing the association's year-round schedule of workshops and events. From Essentials courses that cover foundational topics such as UK medicines regulations, to Deep Dive courses offering in-depth knowledge on specific areas like CBD and novel food, the eLearning content is designed to support users' professional development and expertise. Additionally, the platform offers a collection of webinar recordings from past events, offering insights into various areas of consumer healthcare and PAGB membership. These recordings are currently exclusive to PAGB members.

PAGB, the prominent consumer healthcare association, has appointed a new Vice-President following the departure of Richard Holme from PAGB's Board earlier this year. Brian R. Fischel, who currently serves as Regional Director & General Manager for UK and Ireland at Reckitt, is set to take on the new Vice-President role at PAGB. Bringing extensive international experience as Vice-President at UK trade association representing manufacturers of branded over-the-counter medicines, medical devices and food supplements, Fischel has over eight years at Reckitt managing various global health territories. His election in the leadership role in June positions him alongside Bas Vorsteveld, President, and Mike Knowland, Vice President, completing PAGB's executive team. Michelle Riddalls, CEO of PAGB, expressed optimism about Brian's appointment, emphasising his alignment with PAGB's strategic objectives.

The Proprietary Association of Great Britain (PAGB) has called on the new Labour government to prioritise six key actions within its first 100 days to harness the benefits of self-care for the public, the NHS, and the wider economy. Aimed to ease the burden on the NHS, the PAGB hopes that the suggest six key actions would help during the incoming winter illness season. According to PAGB, the NHS deals with approximately 25 million GP appointments and 5 million A&E visits each year for self-treatable conditions. By empowering individuals to manage their own health more effectively, the NHS could potentially save up to £1.7 billion annually. In her letter to Wes Streeting, Secretary of State for Health and Social Care, Michelle Riddalls, CEO of PAGB, urged the government to act promptly.

We're delighted to announce that Pharmacy Business has become the new associate member at PAGB, the consumer healthcare association. This partnership is part of our commitment to bridging the gap between pharmacy contractors and OTC manufacturers. Through this partnership, we aim to foster stronger engagement and empower community pharmacists to embrace OTC medicines, food supplements and promote self-care and its benefits to their patients. On joining PAGB, Monica Bernal-Quiroz, associate publisher at Pharmacy Business, said: "Pharmacy Business is delighted to partner with PAGB to facilitate a platform where community pharmacies can embrace the full potential of OTC brands. At a time when NHS waiting times are at a record high, we believe that pharmacies can play a critical role in educating and supporting patients in self-care and the treatment of minor ailments, which will help free up GP appointments and hospital services."

On the occasion of World Sepsis Day, PAGB, the consumer healthcare association, has underscored the significant role that over-the-counter (OTC) antiseptics can play in preventing sepsis, potentially saving the NHS millions of pounds each year. Sepsis is a life-threatening condition where the body's immune system overreacts to an infection, causing damage to tissues and organs. Early recognition and treatment are crucial, as sepsis can rapidly escalate without prompt care. Symptoms of sepsis include confusion or slurred speech, fever, severe breathlessness, blotchy or mottled skin, and a lack of urination. PAGB emphasised that using OTC medicines early on can help prevent infections from worsening and potentially leading to serious conditions like sepsis. Michelle Riddalls, CEO of PAGB, stated: "Early prevention is always the best treatment for conditions that could potentially lead to sepsis. "If you don't get the right care for sepsis quickly it can be life-threatening so it's essential to seek immediate help if you or someone else has any symptoms.

Holland & Barrett, the UK's leading wellness retailer, has become the latest retailer regulatory member of PAGB, the consumer healthcare association. PAGB represents the manufacturers of branded over-the-counter (OTC) medicines, self care medical devices and food supplements in the UK. Holland & Barrett's decision to PAGB follows its recent introduction of a selected range of OTC and healthcare products in its stores across the UK. These include painkillers, cough and cold medicines, children's health essentials, hay fever relief, as well as skin and gastrointestinal products. With this expansion, the retailer aims to not only help customers to stay well, but also provide relief when needed.

With the upcoming general election on the horizon, Proprietary Association of Greater Britain (PAGB) is leading the charge to integrate self-care into the core of all political party manifestos. The aim is to ease strains on the NHS and forge a sustainable healthcare system for the future. In a significant move, PAGB unveiled a comprehensive general election toolkit on Wednesday, laying out a compelling argument for the prioritisation of self-care among stakeholders. The toolkit underscores the importance of public interest, potential NHS cost savings, and the economic advantages of the over-the-counter (OTC) sector. Aimed at unlocking the full potential of self-care and nurturing an enabling environment for its implementation, PAGB's toolkit advocates for greater integration of pharmacy services into primary care.

A PAGB report has emphasised the need to empower the public to practice self-care and improve access to over-the-counter (OTC) medicines to alleviate pressure on GPs and reduce NHS costs. Launched at the Labour Party Conference today, the PAGB's State of the Nation report explores the current state of self-care and OTC medicines. The report outlines 11 recommendations for the government to consider as part of its strategy to build an NHS fit for the future. It highlights that each year, at least 25 million GP appointments and 5 million A&E visits are used for self-treatable illnesses, which can be effectively managed through self-care. The report suggests that empowering individuals to utilise OTC medicines could save the NHS at least £1.7 billion per year in costs. Furthermore, it says that eliminating these appointments could save the economy an additional £350m per year, as employees would not need to take time off work for unnecessary treatments. PAGB welcomed the government's manifesto commitments to take pressure off GP surgeries by "improving access to services and treatment through new routes" and to expand the role of pharmacists.

As winter approaches, healthcare experts are urging the public to support the NHS by embracing self-care and turning to pharmacies for minor ailments and injuries to help ease the strain on the healthcare system. New research from PAGB, the consumer healthcare association, has revealed that nearly a quarter of Brits still don't consider self-care as a first option for easy-to-treat conditions. The research found that many younger adults lack the confidence in self-care that older adults possess. About 23 per cent of those aged 25 to 34 admitted they would seek a GP appointment for minor ailment or injury they could treat themselves, compared to just nine per cent of those aged 65 or older. For common conditions, 56 per cent visit their GP for a UTI, 27 per cent for thrush, 20 per cent for acne and 20 per cent for conjunctivitis. Michelle Riddalls, CEO of PAGB, emphasised that while awareness of the benefits of self-care, for both consumers and the health service, has increased as a result of educational outreach and activities such as Self-Care Week (18th-24th November 2024), there is still significant room for improvement. The PAGB data shows that only 18 per cent of people could recall seeing a news story or campaign promoting self-care in the previous year, though this rises to 29per cent for young adults (ages 18-24).

Proprietary Association of Great Britain, PAGB - which represents manufacturers of branded over-the-counter (OTC) medicines, self-care medical devices and food supplements - on Tuesday (12 December) celebrated 40 years of reclassification of medicines. Expanding self-care for common ailments and minor injuries will not only help ease pressure on primary care services, but also provides significant potential savings for the NHS, the consumer healthcare association highlighted during the event. Nurofen (ibuprofen) and Imodium (loperamide) were the first medicines to go through Medicines and Healthcare products Regulatory Agency (MHRA)'s switch process in 1983 to make them available over the counter - OTC. Other reclassified medicines which were once available on prescription only include Voltarol (diclofenac dimethylammonium), Canesten (clotrimazole), Nexium (esomeprazole), Nicorette, Nicotinell and Niquitin (nicotine replacement therapies), Regaine (minoxidil), Viagra Connect (sildenafil), Cialis Together (tadalafil) for erectile dysfunction and Gina (estradiol hemihydrate) for the treatment of postmenopausal symptoms such as vaginal dryness.

The King's New Year Honours List 2025 has been announced, recognising unsung heroes who have made outstanding contributions to their communities across the UK. Over 1,200 individuals were honoured this year across various sectors, including healthcare, academia, sports, and voluntary service. Michelle Riddalls, CEO of PAGB - the Consumer Healthcare Association, has been awarded an OBE (Officer of the Order of the British Empire) for her exceptional work in advocating for the over-the-counter (OTC) medicines sector. She played a vital role during Brexit negotiations, ensuring continued access to OTC medicines in Northern Ireland and supporting self-care initiatives across the UK. Riddalls has provided oral evidence numerous times to the House of Lords Select Committee on the NI Protocol Bill and actively engaged with the Medicines and Healthcare products Regulatory Agency (MHRA) during the rollout of the Windsor Framework.

The Medicines and Healthcare products Regulatory Agency (MHRA) has launched a public consultation on plans to reclassify a locally-applied hormone replacement therapy product to treat the cause and relieve the symptoms of vaginal atrophy. The MHRA is proposing that Gina 10 microgram vaginal tablets, containing oestradiol, be made available over the counter as a "self care" product, under the supervision of a pharmacist. The Commission on Human Medicines too has advised that the application by Novo Nordisk, which is used to treat vaginal dryness, caused by oestrogen deficiency in postmenopausal women, can be made available as a pharmacy (P) medicine. The MHRA has been asking GPs, pharmacists and members of the public for their opinions on whether the tablets can be made available to women aged 50 and over who have not had a period for at least a year. If the reclassification goes ahead, pharmacists will be given training materials and a checklist to help them supply the medicine safely.

The Self-Care Strategy Group (SCSG) has written to Health Secretary, Wes Streeting, urging the new Labour government to fully realize self-care's benefits. With PAGB serving as the secretariat for the Group, signatories of the letter also include CPE, RPS, CCA, NPA, the Dispensing Doctors' Association, the National Association of Primary Care, the Patient Information Forum, and the Self Care Forum. The nine members highlight the importance of collaborative efforts to build an NHS fit for the future. In the letter, the group emphasises the potential of self-care to alleviate pressure on primary and emergency healthcare services. They call for expanded prescribing rights, optimised digital health tools, and streamlined referral processes between primary, diagnostic, and specialist care services.

More than half of people (52%) do not feel confident in treating backache and less than half (44%) uses community pharmacists' advice as their first step on self-treatable conditions, a self-care attitudes 2022 survey has revealed. PAGB, the consumer healthcare association, surveyed over 2,000 adults across the UK about their attitudes towards self-care and access to health services. According to the survey, the public is in favour of self-care but many people lack the confidence and knowledge to care for the most common self-treatable conditions including backaches, headaches, diarrhoea and constipation. Four in five respondents (79%) said that people should take more responsibility for their own health and three-quarters (73%) believe that the NHS should make self-treatment easier. Behaviours around the current use of pharmacy varied - with less than half (44%) using community pharmacists as their first step in in getting advice on self-treatable conditions - but longer term attitudes were encouraging, with 69% supporting the idea of GPs being able to make referrals to pharmacists. Respondents also supported expanding the role of pharmacists so that their skills can be better utilised.

Bas Vorsteveld, former Haleon's vice-president and general manager for Great Britain and Ireland (GBI), has been appointed as Kenvue's new area managing director for Northern Europe. In his new role, he will oversee the company's operations across the UK, Ireland, Norway, Sweden, Denmark, and Finland, managing a portfolio of iconic brands, including Nicorette, Aveeno, Johnson's Baby, Listerine, Neutrogena, Calpol, OGX, and Imodium. Vorsteveld has over 30 years of experience in consumer goods and healthcare. At Haleon, he played a pivotal role in driving its GBI business following its separation from GSK, delivering significant growth and earning notable recognition, including Best Company at the UK Pharmacy Awards 2024. He announced his departure from Haleon in October 2024, after "a journey of nearly 19 amazing years." Until recently, Vorsteveld was president of the board of the PAGB, spearheading the organisation's five-year strategy focused on advancing self-care to help alleviate healthcare pressures.