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Clinical research involves investigational studies conducted upon human volunteers, intended to unravel new therapeutic options to medical world. When a new product or an approach is introduced, it is always being investigated whether it will be helpful, harmful or similar to available alternatives.

The current competitive environment demands tactful management of most respected and skilled physicians by the healthcare organisations. Hence each healthcare organisation is making an ardent effort to ensure that no stone remains untouched. The fact of matter is not only true for the health care industry, but also for pharmaceutical companies.

Medical writing conveys clinical findings from research labs to the masses in form of articles for publication, regulatory documents, and content development for pharma-healthcare magazines, newsletters and websites. The criteria of writing the medical content mainly depends upon the need of the end users for examples documents for the medical journals, physicians, healthcare organisations, pharmaceutical companies, etc.

Clinically validated data is a valuable asset to pharmaceutical organization. Data from the clinical trials are vital to the whole clinical development procedure. Value of any drug cannot be properly noticed until the clinical data is systematically organised, simply accessible and cleaned.

Food awareness organisation ProVeg International has started a petition to 'stop the veggie burger ban' after the European Parliament's proposal to ban the use of words including 'burger' and 'sausage' to describe vegetarian and vegan products.