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New Nielsen Data Likely to Shock Some Web Publishers - Advertising Age - Digital - 0 views

adage.com/...article Digital Publishers Nielson Advertising Demographics Data
shared by Derik Dupont on 09 Dec 09 - Cached
  • Derik Dupont on 09 Dec 09
     
    With Nielsen's update to its @Plan system, some big sites are getting a shock and seeing wide swings from what the old data said about their audiences.
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