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barrosjosem

How NYC's Social Media Strategies were Changed by Superstorm Sandy - 0 views

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    The past year and a half has really been big for social media during emergencies - from natural disasters to terrorist attacks. One example was during Hurricane Sandy when the New York City Fire Department's social media manager, Emily Rahimi, used Twitter to help calm residents and provide valuable information, for which she received national recognition.
barrosjosem

Social Media Influencers versus Brand Advocates Infographic | Convince and Convert: Soc... - 0 views

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    Influencer outreach is a key element of many social media and modern public relations programs. But they often prove ineffective at driving behavior beyond social chatter. I wrote a post about why this is so, called "Why Online Influencer Outreach is Overrated and How to Fix It"
barrosjosem

Research: Most Companies Organize in "Hub and Spoke" Formation for Social Business | We... - 0 views

  • Altimeter Group is going to release a research paper on the Career Path of the Corporate Social Strategist, and this is subset data, sign up here to receive the upcoming report.  These corporate social strategists (which I’ve segmented as companies with over 1000 employees) responded to find out how they are preparing their companies for social media.  
barrosjosem

Suben las tarifas de las agencias y bajan los sueldos de los profesionales de los medio... - 0 views

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    Follow @original_cm Estrategia Marketing y Comunicación Digital Gestión de Redes Sociales Empresas y Directivos Digital Marketing and Communication Strategy Autora: Cristina Aced, @blogocorp http://cristinaaced.com/blog/Licenciada en Periodismo por la Universitat Pompeu Fabra y Máster en Dirección de Comunicación Corporativa por EAE. Trabaja como Consultora de Comunicación Corporativa y Digital.
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