Social Media Influencers versus Brand Advocates Infographic | Convince and Convert: Soc... - 0 views
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barrosjosem on 13 Jun 14Influencer outreach is a key element of many social media and modern public relations programs. But they often prove ineffective at driving behavior beyond social chatter. I wrote a post about why this is so, called "Why Online Influencer Outreach is Overrated and How to Fix It"