Rethinking Book Marketing: Why Discovery Matters More | Write NonFiction in November - 0 views
-
authors have to realize that sometimes the efforts they make to promote their books…well…simply don’t have the hoped for impact. Why? Because these days readers spend most of their time in Cyberspace searching out information on their interests and seeking out the advice of experts and opinions of others. In the process, they may—or may not—discover you and your book.
-
why authors might need to stop focusing so much attention on marketing and rely more on discovery
