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whoelscher

GigaOm's Michael Wolf Launches Digital Publisher BSTSLLR | paidContent - 0 views

paidcontent.org/...ches-digital-publisher-bstsllr

ebooks social media publishing

shared by whoelscher on 19 Oct 11 - No Cached
  • Book publishers have long attested that short story collections don’t sell; Wolf would respond they’re not trying hard enough. “Traditional publishers don’t do a lot of marketing for the midlist authors today,” he said. “I don’t know if it’s that they’re too busy trying to survive or they don’t have the budget.”
  • “I’m organizing and coordinating all the different authors and having them all communicate to their specific niches and audiences. I’m driving them to a common landing page and we created a book blog. We’re leveraging social media and talking to the press.”
  • it’s true that, with limited marketing budgets, publishers often have to focus on the big titles, and smaller authors must pick up a lot of the marketing work themselves for a shot at success.
  • ...3 more annotations...
  • Kevin Kelly’s “1,000 true fans” principle, the idea that an artist needs 1,000 true fans, “who will purchase anything and everything you produce,” to succeed.
  • that principle can be multiplied for a short story collection. “If you take a collection of mid-list fiction authors and put them together, you potentially have a culmination” of their thousand true fans, he said.
    • whoelscher
      whoelscher on 19 Oct 11
       
      Very true. It worked for the "Machine of Death" anthology, which was written by largely unknown authors.
  • This is the democratization of publishing, Wolf says.
    • whoelscher
      whoelscher on 19 Oct 11
       
      This is an over-used and grossly inaccurate term for what's happening in the industry. Democracy in publishing would spell disaster for all parties involved. There will also be a need for curators of content. So I think it might be more akin to a republic.
  • whoelscher on 19 Oct 11
     
    "If you take a collection of mid-list fiction authors and put them together, you potentially have a culmination" of their thousand true fans
whoelscher

How to Write What People Actually Want to Read | Write to Done - 0 views

writetodone.com/...-read-through-keyword-research

ebooks social media publishing blogs

shared by whoelscher on 19 Oct 11 - No Cached
  • over time, more and more blog traffic arrives from Search Engines
  • In order to optimize your post for a particular keyword phrase you can get a free plugin, called WordPress SEO which helps you to use the keywords you’ve found in all the right places.
Page Turn Pro

Loving The Digital Publishing Software - 0 views

www.articleted.com/...he-Digital-Publishing-Software

Create Online Publishing Software Digital Publishing Software DigitalPublishing Ebook Publishing Software

shared by Page Turn Pro on 10 Jul 19 - No Cached
  • Page Turn Pro on 10 Jul 19
     
    This article talks about digital publishing software. Furthermore, it talks about the features and usages of it. The world has experienced great technological developments in the last 2 decades. Everything has transformed, from doing business to flocking information.
Page Turn Pro

Mobile Magazine Publishing Benefits - 0 views

articles.abilogic.com/...azine-publishing-benefits.html

iPad Publishing Software Magazine Publishing Software iPad Magazines Magazines for iPad iPad Magazine Creating An Ebook Mobile Magazine

shared by Page Turn Pro on 25 Jul 19 - No Cached
  • Page Turn Pro on 25 Jul 19
     
    This article talks about mobile magazine. Further, it talks about the benefits of mobile magazine publishing. Until and unless you do not give a thought to optimize your content for mobile, your marketing and business expanding efforts can't be considered to be happening in full swing.
Page Turn Pro

The Need Of Digital Publishing Software In The Present World - 0 views

www.yumpu.com/...-software-in-the-present-world

Digital Publishing Software DigitalPublishing Ebook Publishing Software

shared by Page Turn Pro on 30 Jan 20 - No Cached
  • Page Turn Pro on 30 Jan 20
     
    Digital publishing software can help you upgrade your publishing business and further this software provides benefits to the general readers and moreover save the Environment. Let's discuss more. Online publishing moreover facilitated the opening of the web to novel and imaginative niches, which were not probable only a few years before.
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