UAE ranks among highest mobile penetration countries worldwide - SHUAA - Mubasher - 0 views
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With an estimated 12mn mobile subscribers and 1.26mn fixed lines at the end of 2011
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However, while there is active competition among the operators in the mobile segment, the fixed-line business is segmented in such a way that Du mainly caters to newer developments in Dubai (e.g. Downtown and JLT), while Etisalat serves the remainder of the country. However, the regulator and both telecom operators are currently in process of implementing network sharing, whereby customers will have open choice between the two operators for fixed-line services as well. Additionally, mobile number portability (MNP) is also currently under review in the UAE, which could further add to competition in the country.
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These areas include Dubai Marina, JLT, Downtown, DIFC, Tecom, Dubai Media City, Palm Jumeirah, The Greens, Emirates Hills and Arabian Ranches among others. Consequently, Etisalat and Du have not been competing for fixed telephone and broadband services in the UAE and the landscape remains a non-overlapping duopoly.