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And here we begin to see how the age of social media resembles the pre-literate, oral world. Facebook, Twitter, Snapchat and other platforms are fostering an emerging linguistic economy that places a high premium on ideas that are pithy, clear, memorable and repeatable (that is to say, viral). Complicated, nuanced thoughts that require context don’t play very well on most social platforms, but a resonant hashtag can have extraordinary influence.

“It’s clear that Germany has very distinct differences in its business structure and cultural makeup,” says Tony Danker, CEO of Be the Business, which campaigns to spread best practice on productivity to British companies. “There is real interest in continuous improvement and building business networks and institutions that focus on this. This spirit and activity feels eminently replicable even if the institutions are not.”

Indeed, a key difference between the U.K. and Germany lies in the training that workers receive. Although German managers are less likely to have higher educational qualifications, they have often received vocational training that builds workplace expertise. And despite the U.K. having more tertiary-educated managers than Germany, the Organization for Economic Cooperation and Development data show their actual skills, in literacy and data management, are lower.