But let’s assume that our vast data collective is secure, well managed, and put to purely democratic ends. The shift of data ownership from the private to the public sector may well succeed in reducing the economic power of Silicon Valley, but what it would also do is reinforce and indeed institutionalize Silicon Valley’s computationalist ideology, with its foundational, Taylorist belief that, at a personal and collective level, humanity can and should be optimized through better programming. The ethos and incentives of constant surveillance would become even more deeply embedded in our lives, as we take on the roles of both the watched and the watcher. Consumer, track thyself! And, even with such a shift in ownership, we’d still confront the fraught issues of design, manipulation, and agency.
